All Creators

Calgary, AB, Canada

Siera Bearchell is a Canadian content creator, former beauty pageant titleholder, law graduate, and mother of two known for motherhood, family lifestyle, fashion, travel, beauty, and confidence-focused content. She became Miss Teen Canada-World in 2009 and later won Miss Universe Canada 2016, representing Canada at Miss Universe and placing in the Top 9. After graduating from law school and becoming a mother, she transitioned into full-time content creation, sharing her pregnancy and motherhood journey online. Her content has expanded into family travel, Disney, fashion, wellness, everyday lifestyle, and social media education. She has worked with major brands including Sephora, Porsche, Volkswagen, Samsung, Tim Hortons, and Dove. She also teaches social media strategy through the Siera Bearchell Academy and creates educational content for aspiring influencers and businesses.

Nashville, TN, USA

Eric Decker is a former NFL wide receiver, entrepreneur, and lifestyle personality known for his career with the Denver Broncos, New York Jets, Tennessee Titans, and New England Patriots. Since retiring from professional football in 2018, he has built a public presence around family, fitness, sports, fashion, business, and lifestyle content. He is married to country singer and entrepreneur Jessie James Decker, and the couple has four children. Eric is also the co-owner and president of the Nashville-based fashion brand Kittenish and is involved in real estate and other business ventures. In 2026, he joined JOOLA’s pickleball roster and co-designed menswear with Cupshe as part of its Casa del Sol collaboration with Jessie. He also serves as a board member for Fund Recovery.

Fort Worth, TX, USA

Lacey Knight is a Texas-based lifestyle and family creator, former Dallas Cowboys Cheerleader, wife, and mother. She shares content centered around motherhood, faith, fashion, beauty, home, recipes, and everyday family life. Lacey became a Dallas Cowboys Cheerleader in 2014 and spent five seasons with the organization, including appearances as a DCC All Star and Pro Bowl Cheerleader. After leaving the team, she transitioned into content creation while continuing to build her presence around family, fashion, and lifestyle. Her current content includes outfit inspiration, beauty recommendations, home projects, family activities, pregnancy and motherhood, and product discoveries. She has also been featured by brands including California Closets and Dream Big Little Co., while her public Linktree highlights Azazie wedding fashion and her Amazon storefront.

Palm Beach, FL, USA

Stefanie Ann Eadie is a Florida-based family, lifestyle, and fashion creator best known for sharing relatable content about motherhood, homeschooling, fashion, beauty, family activities, and everyday life. She is the mother of four and creates content alongside her husband, Jason Eadie, and their family through their connected social accounts. Stefanie began building her online presence through fashion blogging before expanding into TikTok, Instagram, and family-focused video content. Her humorous parenting and lifestyle videos have helped establish her as a recognizable family creator, while her fashion content adds a strong style component to her profile. She has also worked with family, toy, beauty, and parenting brands, including Wellements, Just Play, and furReal. Her content often combines everyday family moments with product integrations and relatable humor.

Franklin, TN, USA

Taylor Dooley is an American actress, creator, and media personality best known for portraying Lavagirl in The Adventures of Sharkboy and Lavagirl 3-D. After beginning her career as a child performer in commercials, modeling, dance, and theater, she transitioned into film and television and later reprised her iconic role as Lavagirl in Netflix’s We Can Be Heroes. Today, Dooley combines her entertainment background with family, lifestyle, beauty, fashion, and everyday content on social media. Her public profile also frequently features her children, family experiences, travel, home life, and nostalgic connections to her acting career. Her long history in entertainment gives her a different commercial profile from a traditional lifestyle creator, with both creator reach and established recognition from a major family-film franchise.

California, USA

Sierra Dallas is a California-born digital creator and media personality known for relatable family, motherhood, lifestyle, beauty and wellness content. She entered the digital space through beauty vlogging in 2014 and gained early recognition on Vine before expanding to Instagram, YouTube and TikTok. She holds a communications degree from California State Polytechnic University and has developed her content around everyday life as a wife and mother of three, including family routines, easy meals, fitness recovery, beauty, hair and lifestyle. Her content combines personal storytelling with practical, highly accessible recommendations, giving brands opportunities to appear naturally within real-life family and wellness moments. She has also crossed into entertainment and fashion, including an appearance on Chasing Cameron and participation in Dolce & Gabbana's Spring/Summer 2019 fashion show.

Las Vegas, NV, USA

Alexandra Lourdes is a Las Vegas based entrepreneur, creator, restaurateur, podcast personality and family lifestyle voice whose platform combines food, hospitality, fashion, motherhood, travel and entrepreneurship. She is co founder of The Refined Agency, a social media and event marketing company, and has helped build a growing hospitality portfolio that includes Café Lola, Saint Honoré and 3 Little Chicks. Her content brings the behind the scenes reality of running businesses together with family life, food experiences, fashion and everyday lifestyle. Alexandra also hosts the She’s In Progress podcast, extending her platform into conversations around personal growth and modern life. Originally from Auckland, New Zealand, she has developed a distinctive Las Vegas identity while building businesses that themselves have strong social media and experiential components. Her combination of creator reach and real operating experience makes her especially relevant to brands seeking more than traditional influencer exposure.

Seattle, WA, USA

Shelby Tomalin is an established fashion, lifestyle, motherhood and body confidence creator best known for making midsize fashion more relatable and accessible to women who often feel overlooked by traditional fashion marketing. Her platform grew from her own experience navigating changes in her body after becoming a mother and evolved into a broader community focused on realistic fashion, beauty, family life and everyday lifestyle. Shelby combines approachable styling with personal storytelling and a strong emphasis on confidence and representation. She has built a multi platform presence across Instagram, TikTok, Pinterest and her own digital properties, while also developing a substantial commerce component through curated shopping recommendations and brand relationships. Her longevity in the creator space and ability to connect fashion with real life make her particularly relevant to brands seeking authentic, relatable female audiences.

Oregon, USA

Margaret and Stetson are the mother-daughter team behind Everything Envy, a professional home, organization and lifestyle content business based in Southern Oregon. Margaret originally founded the business in 2016 as a professional home organizer specializing in relocations, with Stetson joining her in 2018. They rebranded as Everything Envy in 2020 and shifted their focus from in-home organizing to digital content creation. Today, the duo produces content across Instagram, TikTok, Pinterest, YouTube and podcasting, with a particular emphasis on stylish home organization, useful household products, home finds and consumer trends. Their business also incorporates brand collaborations, affiliate commerce and educational content. Their background in actual home organization gives the content an important layer of expertise: products are generally presented through the lens of how they can improve an organized, functional home.

Los Angeles, CA, USA

Romy Schorr, known as Romy Raves, is a Los Angeles based lifestyle, beauty, fashion, wellness, food, wine and travel creator with a career spanning more than a decade in digital media. She describes herself as a lifestyle trend expert and has built Romy Raves into a trusted platform focused on recommendations, product discovery and experiences for modern women, particularly women 50+. Her background began with beauty and lifestyle blogging before the influencer industry became a major commercial category, giving her unusual longevity and firsthand experience with the evolution of digital brand marketing. She is also a WSET Level 2 wine professional and regularly covers restaurants, travel, fashion, beauty and wellness. Her platform combines editorial storytelling with product reviews, sponsored campaigns, events, brand partnerships and media appearances. Her emphasis on trying products thoughtfully before recommending them reinforces her position as a trusted source rather than simply a product promoter.

Houston, TX, USA

Shannon Nichole Smith is a Texas based educator and digital creator whose content combines lifestyle, food, nutrition, personal development and everyday experiences with the perspective of a professional teacher. Her background in education gives her content a distinctive communication style, while her personal lifestyle journey helped establish a strong connection with an online community interested in practical health and wellness topics. She has developed a significant presence across Instagram and TikTok and has become particularly recognized within the bariatric and weight management creator community. Shannon has also participated in industry events focused on helping creators turn their experiences and expertise into sustainable businesses. Her content extends into meal preparation, lifestyle, relationships and everyday Texas life, giving brands opportunities beyond a narrowly defined health category. Her combination of educator credibility, personal storytelling and community engagement makes her a distinctive professional creator.

Kalamazoo, MI, USA

Shelby Caswell is the creator behind Sparkle Giggle Smile, a Midwest based mom, lifestyle, fashion and book platform built around relatable everyday motherhood. She launched the account in 2019 during her first pregnancy and grew the community by sharing honest experiences, practical mom tips, affordable style, beauty finds and family life. Her content has since evolved beyond the baby years into a broader lifestyle platform featuring comfortable fashion, romance books, home, shopping, beauty and the realities of raising a family. Shelby describes her mission as helping other moms feel seen, stylish and inspired while navigating the everyday chaos of motherhood. Her website also features a weekly newsletter, The Mom Minute, combining mom-life conversations, style, book recommendations, deals and community highlights. Her approachable, personal voice makes her particularly relevant to brands targeting modern mothers.

Los Angeles, CA, USA

Greenlight Group is a Los Angeles-based talent management and creator marketing company representing internet creators and helping turn social audiences into long-term careers and businesses. Founded in 2020, the company works across talent management, brand partnerships, influencer marketing, content strategy, creator intellectual property, licensing, publishing and business development. For brands and agencies, Greenlight provides creator casting, partnership structuring, negotiations, campaign execution and reporting. The company has developed particular expertise in TikTok, YouTube, Instagram, Snapchat and Facebook, with a roster spanning multiple creator categories. Greenlight describes its approach as combining personal creator relationships with creative partnership, helping talent develop businesses rather than focusing solely on audience growth. Its work sits at the intersection of creator management, social media strategy, entertainment, advertising and brand partnerships.

Los Angeles, CA, USA

BELLAMI Hair is a professional hair extension and beauty brand specializing in premium human hair extensions, professional styling tools, education and salon support. Founded in 2012, BELLAMI has developed into a major professional hair brand with products designed for both licensed stylists and consumers. Its professional business is built around a broad extension portfolio, stylist certification, technical education and an active professional community. BELLAMI offers multiple extension methods, including wefts, tape-ins, K-tips and I-tips, with a wide range of shades and customization options. The brand has also developed high-profile celebrity and stylist relationships, including its long-standing partnership with celebrity hairstylist Jen Atkin and its Kylie Hair Kouture collaboration with Kylie Jenner. Its social presence combines education, transformation content, hairstylist inspiration and product marketing.

Utah, USA

Phoenix, AZ, USA

Melani Heldt, known online as Boogesmom, is an Arizona-based mother, wife and lifestyle creator whose content combines family life, home design, vintage finds, food, nostalgia and cinematic visual storytelling. Her signature approach is built around creating a distinctive home environment and documenting the everyday moments of raising her family with an emphasis on creativity and wonder. Melani has developed a particularly recognizable niche around vintage-inspired interiors, including her highly distinctive retro kitchen and antique furnishings, while continuing to share family activities, shopping finds and home projects. Her content has also attracted attention from major brands and media outlets, demonstrating that her appeal extends beyond traditional motherhood content. Her visual style and ability to turn ordinary family experiences into engaging stories make her particularly relevant to home, family, lifestyle, retail and consumer brands.

United States

Barbara Coins, known online as Perfectly Eccentric, is a professional beauty, hair and fashion creator best known for creative hairstyle tutorials and highly visual styling content. Her content combines approachable hair inspiration with fashion, makeup, beauty and everyday lifestyle, often built around distinctive, playful looks. She is also a mother of four daughters and incorporates family and personal style into her broader digital presence. Barbara has been active on Instagram since 2012 and expanded significantly into TikTok, where her hairstyle tutorials have become a major part of her creator identity. Her content demonstrates strong visual storytelling and repeatable tutorial formats that translate well to beauty, haircare, styling tools, fashion and consumer-product campaigns.

Salt Lake City, UT, USA

Julie Rose Allen is the Utah-based creator behind That Julie Girl, a style, shopping and lifestyle platform built around practical fashion advice for real life. A writer, reader, shopper, wife and mother of six, Julie positions herself as an “Internet Big Sister,” offering approachable style guidance rather than aspirational fashion that feels unattainable. Her content covers clothing, accessories, skincare, household products, shopping recommendations and everyday lifestyle, with a particular emphasis on finding products she genuinely believes are worth buying. Her website extends the Instagram platform through detailed articles, shopping guides, styling advice and product recommendations. Julie has also developed direct commercial relationships with brands, including Harper Wilde and Fiona Grace, the latter of which collaborated with her on a branded jewelry collection. Her combination of editorial voice, practical shopping expertise and highly relatable family lifestyle gives her strong value for consumer brands seeking trusted product discovery.

Brazil

Gih Marques is a Brazilian digital creator whose content combines fashion, fitness, beauty and lifestyle with a strong emphasis on professional visual production. Her Instagram presence is built around polished photography, fashion styling, fitness-inspired looks and personal lifestyle content. Recent production activity shows her participating in professional fashion and commercial shoots alongside Brazilian fashion, beauty and fitness creators, suggesting that her positioning extends beyond casual social posting into the commercial creator and modeling ecosystem. She has also developed a presence in the Brazilian entertainment space, with public music releases under the name Gih Marques. Her combination of fashion-forward imagery, fitness aesthetics and entertainment content gives her potential crossover appeal for fashion, activewear, beauty, wellness and youth-oriented consumer brands. She is particularly relevant for brands seeking visually driven content with a Brazilian market connection.

United States

Raftyn Rignell is the creator behind Rignell Ranch, a home design, DIY and lifestyle platform built around renovating her family’s 1880s farmhouse and, more recently, a lake cabin. Working alongside her husband Derek, a professional painter, Raftyn documents renovations, decorating, thrift finds, DIY projects, home maintenance and the everyday humor that comes with taking on old properties. Her content combines practical instruction with personality, making complicated home projects approachable and entertaining. Rignell Ranch has developed into a substantial professional creator platform, with Raftyn producing branded content and editorial projects for major home and lifestyle companies. Her work has included Home Depot projects, Benjamin Moore collaborations, Electrolux and Finnleo, among others. Her website also functions as an editorial extension of Instagram, with detailed project tutorials and before-and-after renovation content.

Hawaii, USA

Randi Parks is a lifestyle, food and adventure creator whose @randigoodie platform was historically associated with Hawaiian living, travel, food and outdoor experiences. She was described by Albion Fit as a “Hawaiian adventure / food blogger” and was featured for her homemade granola and acai bowl recipe, with the brand directing its audience to her Instagram for additional adventures and recipes. Her content reflects the highly visual, experience-driven style associated with Hawaii’s travel, food, wellness and outdoor communities. Randi’s earlier creator work is particularly relevant because it combined destination lifestyle with practical food content rather than focusing exclusively on one product category. Public search results also confirm the @randigoodie handle as Randi Parks. Because the strongest independently verifiable material is historical, Creator Data should verify her current location, email and present-day content focus before treating the profile as an actively commercial creator.

Los Angeles, CA, USA

Sabrina Bryan is an actress, singer, dancer, choreographer, host and producer best known for portraying Dorinda in Disney Channel’s The Cheetah Girls franchise and as a member of the original Cheetah Girls music group. Born in Yorba Linda, California, Sabrina began performing professionally as a child and has built a career spanning television, film, music, dance and live entertainment. She has also competed on Dancing with the Stars and developed work as a choreographer and dance educator. Today, her digital platform reflects her life as a wife and mother while continuing to incorporate entertainment, dance, beauty, fashion, wellness and “girl power” content. She is also the founder of Sabri Dance, extending her professional dance background into a consumer and education business. Her combination of recognizable Disney nostalgia, entertainment credentials and current family lifestyle gives her significant crossover value for consumer brands.

United States

Payton Sherman, known online as Payton or Payto Potatoe, is a comedy, motherhood and lifestyle creator who built her audience through highly relatable short-form videos centered on everyday family life, humor and her dog. Her content has expanded into motherhood, home life, family products, wellness and consumer lifestyle. Payton and her husband Dylan welcomed their first child in 2023, adding a strong parenting dimension to her content. Her style is casual, humorous and personality-led rather than highly produced, which gives her sponsored content a natural integration into her everyday storytelling. She has developed significant reach across TikTok and Instagram and has worked with recognizable consumer brands including Safety 1st and Infinity Hoop. Her strongest commercial value is her ability to turn ordinary family moments and products into entertaining, highly shareable content.

Arizona, USA

Paige Christensen is an Arizona-based motherhood, home and fashion creator who has been building her digital presence for more than a decade. A mother of four, Paige combines family life with relaxed fashion, home décor, photography, lifestyle and everyday family content. She and her husband, photographer Ben Christensen, have also worked together creatively, giving her content a strong visual and editorial quality. Paige grew up in Arizona and has lived in California and Utah, but Arizona has consistently remained home. Her content has developed from early motherhood and family blogging into a broader lifestyle platform encompassing fashion, home, design, family and personal style. Recent work with FRĒDA SALVADOR highlights her continued relevance to fashion and lifestyle brands.