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About Stetson Weichers

Margaret and Stetson are the mother-daughter team behind Everything Envy, a professional home, organization and lifestyle content business based in Southern Oregon. Margaret originally founded the business in 2016 as a professional home organizer specializing in relocations, with Stetson joining her in 2018. They rebranded as Everything Envy in 2020 and shifted their focus from in-home organizing to digital content creation. Today, the duo produces content across Instagram, TikTok, Pinterest, YouTube and podcasting, with a particular emphasis on stylish home organization, useful household products, home finds and consumer trends. Their business also incorporates brand collaborations, affiliate commerce and educational content. Their background in actual home organization gives the content an important layer of expertise: products are generally presented through the lens of how they can improve an organized, functional home.

Past Campaigns

A professional mother-daughter home and organization media brand combining real-world organizing expertise with highly commercial product discovery and home-shopping content. Costco — documented major-brand relationship. The Container Store — documented home-organization brand relationship. Simplehuman — featured product relationship within their home-organization content. Aera Home — documented home-fragrance/product collaboration, including a Everything Envy promotional code. Caraway Home — featured home and kitchen product relationship. Athletic Greens — documented promotional/affiliate relationship. Polished Jar — featured consumer/home product relationship. AppSumo — documented affiliate relationship connected with their business content.