Health and Wellness

Austin, TX, USA

Sarah Viebrock is a registered labor and delivery nurse, mother of three, and family lifestyle creator behind Delivering Motherhood. Based in the Austin, Texas area, she combines professional maternity-care experience with the realities of raising three daughters, including twins. Her content covers pregnancy, childbirth, postpartum experiences, parenting, family life, beauty, fashion, and everyday lifestyle. Drawing on her nursing background, Sarah shares practical pregnancy and labor insights, hospital preparation tips, birth experiences, and motherhood advice in an approachable and relatable style. She also creates content around beauty treatments, family activities, travel, and consumer products. Her unique position as both a healthcare professional and motherhood creator provides a valuable crossover between maternal health education and family-focused lifestyle marketing.

New York, NY, USA

Selena Samuela is an Italian-American fitness personality, professional trainer, endurance athlete, and Peloton instructor specializing in running, strength training, bootcamp, and boxing-inspired fitness. Raised in Italy in a family of professional soccer players, she developed an early connection to athletics before moving to Hawaii for college, where she discovered surfing and developed a passion for movement and outdoor sports. After relocating to New York, she trained as an amateur boxer and built a career as a fitness coach before joining Peloton in 2018. She has developed signature training programs, including Peloton's first sport-specific Strength for Golfers program. Beyond fitness, Selena shares motherhood, family life, surfing, golf, travel, and wellness. Her multicultural background and combination of athletic expertise and lifestyle content give her strong crossover appeal across fitness, sports, apparel, nutrition, and family-oriented brands.

United States

Sarah Elizabeth Griffith is a family, motherhood, wellness, and lifestyle creator with a background in education, fitness coaching, and digital publishing. She developed her online presence by documenting pregnancy, childbirth, breastfeeding, postpartum recovery, and the experiences of raising three children. Her content combines personal family storytelling with practical recommendations covering maternity products, baby essentials, nutrition, fitness, home life, and everyday parenting. Sarah has also shared her experience as a former teacher and her transition into motherhood and entrepreneurship. Through her blog and social media, she built a community around relatable parenting experiences, pregnancy education, family wellness, and product discovery. Her approach emphasizes firsthand experience and practical advice, making her relevant to brands serving expectant mothers, new parents, families, and women interested in health and wellness.

Titusville, FL, USA

Shelby Hines is a Florida-based lifestyle and family creator who shares motherhood, fashion, beauty, and wellness content. Her posts feature everyday life as a mother, midsize fashion finds, clothing hauls, beauty recommendations, and personal experiences. She has also shared her weight-loss journey and interest in GLP-1 wellness, using her platform to discuss body confidence and lifestyle changes. Alongside creating content, Shelby has experience managing social media for brands and offers makeup services. Her content is aimed primarily at women interested in relatable motherhood, affordable style, beauty, and wellness.

Nashville, TN, USA

Taylor Love Peterson is a Nashville-based beauty, wellness, and lifestyle creator who shares content focused on self-care, personal style, skincare, and intentional living. Her content includes beauty routines, product recommendations, wellness practices, home inspiration, fashion, and everyday lifestyle updates. She has built an online presence around encouraging women to prioritize themselves and feel confident from the inside out. Taylor also hosts the Girl Talk with Tay podcast, where she discusses wellness, beauty, personal growth, and lifestyle topics with guests. In addition, she is developing LOVÉE Beauty, her own skincare brand inspired by self-care and graceful aging.

Somerville, MA, USA

Blair Flynn, known online as Balance with B (@balancewithb), is a lifestyle and wellness content creator, yoga teacher, and stay-at-home mom of two, with family content that also reflects her growing family. She shares better-for-you recipes, kid-friendly food ideas, motherhood moments, and everyday lifestyle recommendations. Her content blends family routines with wellness and food products, making her relevant to brands looking to reach parents interested in practical nutrition and healthier household choices. She also uses affiliate links and discount codes to recommend products through her creator platforms.

Los Angeles, CA, USA

Britney Vest, known online as FittyBritttty, is a fashion, body-confidence, and wellness creator based in Los Angeles. She shares midsize and plus-size outfit inspiration, styling tips, wellness routines, and personal reflections about confidence and body acceptance. Her content encourages women to feel comfortable in their bodies and explore personal style without limiting themselves based on clothing size. Britney also shares shoppable fashion recommendations through LTK and ShopMy, featuring clothing, activewear, and accessories. She is the founder of WVVY, a size-inclusive activewear brand developed in collaboration with HSN, combining her interest in fashion, fitness, and inclusive sizing.

Dallas, TX, USA

Brittany Garcia, known as Kingdom of Sequins (@kingdomofsequins), is a fashion and lifestyle creator who shares affordable outfit ideas, shopping deals, beauty finds, fitness tips, and everyday family life. Through her blog and social media channels, she focuses on helping women find stylish, accessible clothing and feel confident in their personal style. Her content also includes home products, seasonal shopping guides, motherhood, and entertaining lifestyle posts. She maintains shoppable storefronts and creates content across Instagram, LTK, and other social platforms, making her relevant to brands looking for fashion-focused promotions, retail campaigns, beauty recommendations, and family lifestyle content.

Ohio, USA

Brittany Kovacs is a fitness and wellness creator who has shared her personal journey with exercise, weight management, and developing a healthier relationship with her body. She began focusing on fitness after graduating from The Ohio State University and later competed in a bikini fitness competition. Through her online presence, she has discussed the challenges of restrictive dieting and finding a more balanced approach to health. She has also worked as an online health and wellness coach, with an emphasis on encouraging women to build confidence, pursue personal growth, and support one another. Her content has included fitness, lifestyle changes, faith, and motivation.

Asheville, NC, USA

Bess Harrington Carter is a fitness and lifestyle creator, NASM certified personal trainer, blogger, and entrepreneur who has been creating digital content since 2010. Based in the Asheville, North Carolina area, she shares practical approaches to balancing fitness, family, and everyday life. Her content spans home workouts, accessible fashion, family recipes, motherhood, home décor, DIY renovations, and shopping recommendations. She is also the founder of Besst Workouts, a fitness community and workout app designed to help women incorporate exercise into busy schedules. As a wife and mother, Carter blends personal storytelling with useful advice on wellness, home styling, and family routines. Her combination of fitness expertise, long-standing creator experience, and home-focused content makes her relevant to brands across wellness, home furnishings, family lifestyle, apparel, and consumer products.

Brisbane QLD, Australia

Brittany Noonan is an Australian lifestyle and motherhood creator who shares the everyday realities of raising four children through relatable, humorous, and honest social media content. Her posts cover parenting, family life, self-care, wellness, and travel with children. She often talks about the overwhelming moments of motherhood while helping other mothers feel less alone. Her content also includes family outings, children’s products, health and wellness recommendations, and travel experiences. Brittany has worked with consumer brands through sponsored and gifted social media content, integrating products into everyday family routines. She is represented by Frankie+Jet, which describes her content as a mix of motherhood, wellness, and real-life experiences.

New York, NY, USA

Ellery Lee is a New York based creative consultant, blogger, photographer, and digital creator known for blending fashion, beauty, skincare, fitness, travel, and everyday city life. Her content combines polished visual storytelling with candid glimpses of an active urban lifestyle, from beauty routines and personal style to wellness, restaurants, and travel experiences. With a background in advertising and marketing studies at the Fashion Institute of Technology, she brings a visual and brand conscious perspective to her content. Her work spans Instagram, TikTok, and YouTube, with commercial content that integrates products into relatable lifestyle settings. Lee is particularly suited to campaigns that require an aesthetic driven creator who can connect fashion, beauty, wellness, and consumer products with the rhythms of modern New York life.

Connecticut, USA

Ashley Marie Kelsey is an American reality television personality and digital creator known for her appearances on MTV’s The Real World: San Diego and The Challenge. She has transitioned from reality television into lifestyle content focused on motherhood, co-parenting, humor, personal style, and everyday experiences as a single mother. Her content often features her daughter Snoh, relatable parenting moments, family activities, and lifestyle recommendations. Kelsey combines an established reality television background with a conversational social media presence that connects with audiences navigating modern parenting and relationships. Her content is particularly relevant to brands seeking authentic storytelling around family life, children’s products, personal care, apparel, wellness, and household essentials.

Long Beach, CA, USA

Eden Lee, known online as Loverlees, is a family, marriage, and lifestyle content creator whose content focuses on homeschooling, holistic living, motherhood, and creating an intentional home environment. She shares family routines, natural-living products, home essentials, wellness recommendations, and resources for parents. Her content also reflects her Christian faith and interest in practical ways to support family life. Through her Instagram and linked storefronts, she recommends products across wellness, skincare, home, and lifestyle categories, often sharing discount codes for followers.

Arizona, USA

Dr. Ashley Southern, NMD, is a naturopathic medical doctor, functional medicine practitioner, and wellness educator specializing in thyroid health, hormone balance, chronic fatigue, menopause, and integrative care. Her approach emphasizes exploring potential underlying contributors to persistent symptoms and helping patients better understand their health and treatment options. Through educational content, online resources, and clinical consultations, she discusses thyroid function, metabolic health, energy, hormonal changes, and the relationship between everyday well-being and personalized care. Southern also develops educational guides and health programs designed to help people become more informed advocates for their own health. With a focus on women’s wellness, hormone health, and healthy aging, she occupies the intersection of professional health education, digital content, and the growing consumer wellness market.

Wolcott, CT 06716, USA

Berenice Salazar, known online as LadyFit (@ladyfit), is a fitness and nutrition coach who helps women work toward their fitness goals through strength training, sustainable nutrition, and personalized workout programs. She shares exercise demonstrations, workout routines, fitness motivation, and guidance designed to help women build strength and maintain results without extreme dieting or unrealistic routines. Through her online coaching services, she offers customized training plans and nutrition support tailored to individual goals, fitness levels, equipment, and schedules. Her content is suited to fitness, activewear, wellness, and nutrition brands looking to reach women interested in sustainable fitness and healthy lifestyle habits.

Toronto, ON, Canada

Cat & Nat are Canadian content creators and best friends known for their humorous, unfiltered take on motherhood, marriage, parenting, and female friendship. They built their audience through their popular #MOMTRUTHS videos, which highlight the relatable and often chaotic realities of raising children. Together, they host the Cat & Nat Unfiltered podcast, publish books, perform live shows, and create content across social media. Their style combines comedy, candid conversations, and personal stories about family life, relationships, and women’s experiences. Their established community of mothers and women makes them a recognizable voice in parenting and lifestyle entertainment.

New York, NY, USA

Chloe Ehrlich is a food and lifestyle content creator who shares food-focused content through her personal Instagram account, @chloehrlich_, and her food account, @whatschloeating. Her content centers on food discoveries, meals, recipes, and everyday eating experiences. By combining her personal presence with a dedicated food platform, she can connect lifestyle storytelling with food recommendations and product-focused content. Her accounts are a potential fit for food and beverage brands looking to showcase products through relatable food content, recipe ideas, and everyday experiences.

Los Angeles, CA, USA

Devon Spungin is a wellness and lifestyle creator known for sharing content about mindful living, food freedom, gut health, self-care, and balanced eating. She began building her audience by documenting her personal journey toward a healthier relationship with food and everyday wellness. Her content includes journaling, skincare, smoothies, coffee, movement, and routines designed to encourage a more mindful lifestyle. She has also discussed moving away from restrictive eating and embracing a more balanced approach to health. Her style blends personal experiences with approachable wellness inspiration, appealing to audiences interested in self-care and holistic living.

Dallas, TX, USA

Candace Hampton-Fudge, known online as The Beauty Beau, is a beauty, lifestyle, and wellness content creator known for makeup tutorials, fashion inspiration, product recommendations, and relatable everyday content. Her platform has expanded to include women’s health, perimenopause, hormone-related wellness, supplements, and home lifestyle products. She has worked with brands across beauty, skincare, health, fashion, and consumer goods, creating sponsored social media content and product-focused videos. Candace also built a long-running beauty blog and launched her own collection at JCPenney. Her content blends personal experiences with product demonstrations and practical recommendations for her audience.

Raleigh, NC, USA

Heather Helton is a certified nurse-midwife and health educator who creates content about women’s health, pregnancy, family planning, and maternity care. Through A Modern Midwife, she combines her clinical experience with approachable educational content designed to help women make informed decisions about their health and reproductive care. Her content also includes lifestyle and family topics, with a focus on making medical information easier to understand. In addition to her healthcare work, Heather offers social media content and brand collaborations related to women’s health, pregnancy, and products for women and families. She has also contributed to conversations about birth preparation and midwifery education through podcasts and other professional platforms.

New York, NY, USA

Christie Murphy is an American reality television personality, entrepreneur, certified life coach, and digital creator best known for competing on Season 21 of CBS’s Big Brother, where she finished in sixth place. Before appearing on television, she owned Mystic Earth Boutique, a clothing and accessories store. Her current social media bio describes her as a mother, wife, twin mom, and certified life coach, with content centered on motherhood, personal growth, manifestation, and everyday life. She shares personal experiences and lifestyle content while maintaining a connection with reality television audiences.

New York, NY, USA

Grace Moon, known online as Journal by Moon, is a New York City-based lifestyle creator, journaling enthusiast, and entrepreneur focused on mindfulness, self-reflection, intentional living, and slow-living routines. Through Instagram, TikTok, YouTube, and Substack, she shares journaling prompts, morning routines, personal reflections, creative practices, and everyday moments around the city. Her content encourages viewers to slow down, build self-awareness, and develop a more meaningful relationship with themselves. She has also launched her own journaling brand, Journal by Moon, including the A.M. Journal, which brings her content into a physical product. Her soft, personal visual style and reflective storytelling make her a strong fit for wellness, stationery, personal development, and lifestyle brands.

Costa Mesa, CA, USA

Dr. Olivia Van Guyse is a Doctor of Physical Therapy, pelvic health specialist, certified nutrition coach, and personal trainer who creates educational content about fitness, nutrition, and women’s health. Through @livwellvg, she shares practical advice on pelvic floor health, strength training, exercise, food, and wellness, helping people understand how their bodies function and how everyday habits can support their health. She also founded Liv Well VG, a wellness platform offering nutrition coaching, custom exercise programs, and educational resources. Her professional work now includes Viva Pelvic Health, where she provides specialized pelvic floor physical therapy in person in Orange County, California, and virtually.