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About Greenlight Group
Greenlight Group is a Los Angeles-based talent management and creator marketing company representing internet creators and helping turn social audiences into long-term careers and businesses. Founded in 2020, the company works across talent management, brand partnerships, influencer marketing, content strategy, creator intellectual property, licensing, publishing and business development. For brands and agencies, Greenlight provides creator casting, partnership structuring, negotiations, campaign execution and reporting. The company has developed particular expertise in TikTok, YouTube, Instagram, Snapchat and Facebook, with a roster spanning multiple creator categories. Greenlight describes its approach as combining personal creator relationships with creative partnership, helping talent develop businesses rather than focusing solely on audience growth. Its work sits at the intersection of creator management, social media strategy, entertainment, advertising and brand partnerships.
Past Campaigns
A creator-first talent management and social media agency that combines professional representation, brand partnerships, content strategy and creator business development. Netflix — documented Greenlight creator partnership and sponsorship work. SharkNinja — documented TikTok and YouTube campaign partnership. State Farm — documented creator campaign with Jordan Howlett. Maybelline — listed among Greenlight's brand partners. Sony Pictures — listed among Greenlight's brand partners. Hulu — listed among Greenlight's brand partners. FIFA — listed among Greenlight's brand partners. Taco Bell — listed among Greenlight's brand partners.
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Like Greenlight Group? See similar creators in Campaign Management: Illuminate Social, Jasmine Elizabeth, and Maker Collaborative.
