DIY and Home Decor

Los Angeles, CA, USA

Cam & Nie is the family lifestyle brand of Nieyah Stamps and her partner Cam. The couple creates relatable, personality-driven content centered on parenting, relationships, family routines and raising their young children. Their videos combine humor, candid moments, milestones and everyday experiences, often highlighting the different personalities within their family. Nieyah also has an individual creator identity, with content extending into beauty, hair care, fashion and lifestyle. Their appeal comes from authentic family storytelling and the ability to integrate consumer products into everyday situations. The account is particularly relevant to brands targeting parents, young families, children's products, household goods, beauty and family entertainment

Dallas, TX, USA

Blair Howell is a fashion, beauty, family, and lifestyle creator whose content combines everyday style, home inspiration, motherhood, and product recommendations. Through Instagram and her curated shopping content, she shares outfit ideas, beauty and haircare discoveries, home décor, family products, and seasonal shopping finds. Her content reflects a practical, commerce-oriented approach to lifestyle publishing, connecting followers with products through personal recommendations, discount codes, and shoppable features. Her brand interests span apparel, skincare, haircare, wellness, accessories, and home products, giving her relevance across multiple consumer categories. Howell’s content is particularly suited to brands seeking an approachable creator who can integrate products into everyday routines and purchasing decisions. Her established affiliate and promotional activity makes her a potential partner for retail campaigns, product launches, and lifestyle-focused social commerce.

Asheville, NC, USA

Bess Harrington Carter is a fitness and lifestyle creator, NASM certified personal trainer, blogger, and entrepreneur who has been creating digital content since 2010. Based in the Asheville, North Carolina area, she shares practical approaches to balancing fitness, family, and everyday life. Her content spans home workouts, accessible fashion, family recipes, motherhood, home décor, DIY renovations, and shopping recommendations. She is also the founder of Besst Workouts, a fitness community and workout app designed to help women incorporate exercise into busy schedules. As a wife and mother, Carter blends personal storytelling with useful advice on wellness, home styling, and family routines. Her combination of fitness expertise, long-standing creator experience, and home-focused content makes her relevant to brands across wellness, home furnishings, family lifestyle, apparel, and consumer products.

Columbus, OH, USA

Danielle Manns is an American lifestyle creator, registered nurse, entrepreneur, and real estate investor whose content spans family life, home design, wellness, pets, and everyday lifestyle. Based in the Columbus, Ohio area, she built her social media presence through community engagement and brand collaborations, eventually turning content creation into a business. Danielle has also operated Manns Best Friend, a family business raising Labradoodles for companionship and service-related roles. Her professional background combines healthcare experience, entrepreneurship, family storytelling, and an interest in home renovation and design. This blend gives her a multifaceted creator identity, with potential relevance to family-focused consumer brands, home and decor companies, wellness businesses, pet products, and lifestyle advertisers.

Allentown, PA, USA

Emily Ann Radler, known as Everything Emily Ann, is a fashion and lifestyle blogger and content creator who shares outfit inspiration, everyday life, beauty, and shopping finds. Her style content emphasizes size-inclusive fashion, confidence, and affordable pieces, with outfit recommendations and shoppable product links across Instagram, her blog, and LTK. She has also shared content about family life, children’s products, beauty favorites, and seasonal shopping guides. Her approach combines personal styling with practical product recommendations, making her a potential fit for fashion retailers, beauty brands, accessories, and family lifestyle campaigns.

Knoxville, TN, USA

Bailey Hawkins is a Knoxville, Tennessee based lifestyle creator whose content centers on motherhood, beauty, faith, fashion, and everyday family life. Her approachable style combines personal experiences with affordable outfit inspiration, beauty discoveries, and practical lifestyle recommendations. She has developed a presence in the family and lifestyle space, sharing content that reflects the realities of parenting alongside personal style and self care. Her content offers brands an opportunity to connect with audiences interested in accessible fashion, beauty products, family essentials, and products that fit naturally into everyday routines. With a blend of personal storytelling and product focused content, Hawkins is suited to consumer brands seeking relatable lifestyle integration rather than highly produced celebrity endorsements

Highland, IN, USA

Belinda Selene Villa, known online as Belinda Selene, is a beauty, fashion, home décor, and lifestyle content creator. She first gained attention through YouTube videos featuring makeup, style advice, DIY projects, and shopping hauls, and has since expanded into motherhood, family life, home organization, and creative projects. She shares family moments, party décor ideas, planning tips, and product recommendations across her social channels. Her content combines personal lifestyle storytelling with practical inspiration for beauty, fashion, organization, and home projects.

Altamonte Springs, FL, USA

Cori Hepsworth Bosco, known as East Coast Florida DIY, is a home improvement and lifestyle creator who shares DIY projects, home upgrades, construction tips, home organization, and product demonstrations. Her content frequently features practical home gadgets, cleaning tools, appliances, and smart-home products, showing how they work in real-life settings. She also shares renovation projects, home décor, Amazon finds, and household product reviews. Based in Florida, Cori brings a hands-on approach to home improvement and helps her audience discover products that can make everyday tasks easier. Her content spans Instagram, TikTok, and YouTube, including longer tutorials and product demonstrations.

Los Angeles, CA, USA

Élise Osafo is a lifestyle content creator and cinematic storyteller known for her cozy editing style, creative photography, and humorous, personality-driven videos. Her content spans lifestyle, home décor, food, beauty, travel, and pet content, often featuring her cat, Rice. She is also known for her “100 Why Nots” series, which documents creative experiments and personal experiences. Élise shares content across Instagram, TikTok, and YouTube, combining visual storytelling with approachable humor and everyday inspiration. She is represented by Kensington Grey.

Chicago, IL, USA

Christen, known as @hostusmostus22, is a Chicago-area lifestyle and family creator who shares everyday fashion, family life, shopping discoveries, and recommendations for products and experiences. A mother of three, including a teenager, a tween, and a young child, she offers a multigenerational perspective on parenting and daily life. Her content combines accessible personal style with practical finds, family activities, home interests, and local experiences around the Chicago suburbs. Her approachable, conversational presentation makes her relevant to brands looking for relatable product discovery rather than highly produced lifestyle advertising. With interests spanning fashion, family, travel, food, and everyday consumer products, Christen has a versatile creator identity suited to campaigns that integrate naturally into real family routines

Tucson, AZ, USA

New Darlings is a lifestyle and creative brand founded by husband-and-wife duo Christina and Robert Martinez in 2013. Originally started to document their move from New York to Arizona, the platform has grown to cover boho-western fashion, home decor, family life, beauty, and travel. Christina shares outfit inspiration, seasonal styling, home projects, and everyday moments with her husband and son. The couple completed a custom home build in 2023, which became a major part of their interior design content. Their aesthetic combines warm desert colors, natural textures, thoughtful styling, and relaxed family living. Through their blog and social media, New Darlings has developed a portfolio of collaborations with established fashion, beauty, home, travel, and lifestyle brands.

Arizona, USA

Hannah is a home and lifestyle content creator known for sharing home renovations, decorating, cleaning routines, organization ideas, and homemaking inspiration. Through her YouTube channel and social media accounts, she documents projects that turn houses into comfortable, functional homes, often sharing the process and results with her audience. She lives with her husband and three sons, and her content also includes family life, cooking, seasonal decorating, and projects around their property. After renovating their own home and completing additional renovation projects for family members, Hannah developed a full-time creator business focused on practical home improvement and everyday homemaking. Her faith is also part of her personal brand.

Nashville, TN, USA

Morgan Smith is a home décor and DIY creator known for transforming her home through budget-friendly decorating, thrifted finds, creative renovations, and practical home projects. Her content combines interior design inspiration with family life, including moments with her young son and everyday life at home. She shares approachable decorating ideas that help viewers create beautiful spaces without spending excessively, often featuring paint colors, vintage pieces, room makeovers, and clever ways to reuse existing items. Her work appeals to homeowners, renters, DIY enthusiasts, and families interested in making their spaces feel personal and inviting. She is particularly well suited to home improvement, décor, furniture, organization, and lifestyle brands.

Nashville, TN, USA

Nicole DiGiacobbe is a family lifestyle creator, photographer, and creative entrepreneur behind The DigiFam. Her content focuses on motherhood, family life, children’s fashion, home décor, and everyday lifestyle moments, often sharing creative ways to capture meaningful memories with her family. She has collaborated with brands across children’s apparel, baby products, home furnishings, food, and household essentials, making her content relevant to parents and family-oriented audiences. In addition to her influencer work, Nicole has developed photography-related resources and educational content that help others improve their photography skills and create visually engaging content. Her combination of family storytelling, photography expertise, and brand collaborations makes her a versatile creator for family, lifestyle, and home-focused campaigns.

Dallas, TX, USA

Natalya Alisia, also identified as Natalya Esparza, is a lifestyle content creator based in Dallas, Texas. Her content covers fashion, beauty, home décor, and fitness, with an emphasis on sharing products and recommendations with her audience. She also uses LTK to showcase fashion, beauty, and home finds, allowing followers to explore products featured in her content. Her style is suited to visually driven lifestyle content, including outfit inspiration, beauty recommendations, and home-related products. She offers Instagram content packages for potential brand collaborations, including feed posts and Stories.

Wisconsin, USA

Becca Gerry is the creator behind Clothed in Grace, a fashion and lifestyle blog focused on making personal style affordable, practical, and approachable. She shares seasonal capsule wardrobes, outfit inspiration, budget-friendly fashion finds, beauty tips, and home decor content for women looking to feel confident in their everyday style. A former hairstylist and mother of three, Becca built her platform around helping busy women put together versatile outfits without overspending. Her content combines classic everyday fashion with family life and faith, with an emphasis on encouraging women and making style feel achievable. Through her blog and social platforms, she shares styling ideas, shopping recommendations, and curated product finds.

Los Angeles, CA, USA

Jessi Malay is an established lifestyle creator, former recording artist, entrepreneur and digital media personality whose career spans music, fashion, beauty, home design and family content. She began performing as a child and signed recording deals with Jive Records and Warner Bros. Records before building a fashion and beauty blog that evolved into a broader lifestyle platform. Today, Jessi shares family life, elevated interiors, fashion, beauty routines, travel and self-care, combining aspirational aesthetics with the realities of raising three daughters. She is also the founder of Haven Namai, a home-fragrance brand launched in 2021, and has developed a strong presence across Instagram, TikTok, YouTube and her personal website. Her combination of legacy entertainment experience, brand partnerships and entrepreneurial activity makes her relevant to premium consumer brands across beauty, interiors, fashion, family and hospitality.

Los Angeles, CA, USA

Joslyn Davis is a veteran digital media personality, television host, producer, entrepreneur and lifestyle creator best known for her work with Clevver, one of YouTube’s prominent entertainment media brands. During her career at Clevver, she hosted and produced celebrity interviews, entertainment news and recurring series including Beauty Break and Cheat Day. She later co-founded Shared Media with fellow creator Lily Marston, continuing to develop personality-led digital programming. Davis has also appeared on The Amazing Race and built a personal platform around lifestyle, home renovation, travel, fashion and everyday experiences. More recently, her content has expanded into home renovation projects, property transformations and family life, including her journey into motherhood through adoption. Her combination of legacy digital media experience and contemporary creator-led content gives her a distinctive position at the intersection of entertainment, lifestyle and home improvement.

Florida, USA

Robyn Huff, online known as Robyn's French Nest, is a home and lifestyle account centered on French farmhouse style, vintage finds, cozy interiors, and family living. Robyn shares inspiration from her Florida home, showcasing collected décor, functional living spaces, decorating ideas, and home projects. Her style blends timeless pieces with a warm, lived-in atmosphere, emphasizing how a home can feel personal and welcoming. In a home tour featured by Shabbyfufu, Robyn discussed her love of decorating, family spaces, and ongoing outdoor improvements.

Iowa, USA

Jessica is a Midwest-based content creator and mother of two boys who shares family life, motherhood, and everyday experiences on Instagram. Her public profile describes her as a retired social worker and an online business owner who helps other women pursue greater time and financial flexibility. Her content includes family traditions, activities with her children, and lifestyle posts, alongside messaging about entrepreneurship and online business opportunities. Her profile has also appeared in third-party creator directories, although a detailed independent portfolio of her professional partnerships is not readily available.

Rochester, NY, USA

Jess Miller is a Rochester, New York-based family and lifestyle content creator who shares everyday life with her partner, Trav, and their three children, Kinsley, Layla, and Livi. Her social media presence centers on motherhood, family life, and relatable moments of raising children. Through personal content and family-focused posts, she gives followers a look into their everyday routines and experiences. Her profile also directs followers to shop items featured in their content, making product discovery and family-oriented recommendations part of her online presence.

Scottsdale, AZ, USA

Makenna Sobotka is a fashion, beauty, and lifestyle content creator who started MakennaChristineXO in 2017 to share everyday work outfits. Her content has since expanded to include elevated everyday outfits, beauty recommendations, life with her husband, motherhood, and family life with her daughter and dog. Through Instagram, TikTok, and her blog, she shares outfit inspiration, shopping finds, beauty favorites, and relatable updates about becoming a mother. Her style combines approachable fashion with shoppable product recommendations, making her a strong fit for clothing, beauty, accessories, baby products, and lifestyle brands. Her website organizes content around fashion, beauty, and lifestyle, reflecting her evolution from an outfit-focused creator into a broader lifestyle personality.

United States

Lauren Midgley is a home and lifestyle content creator known for sharing realistic cleaning routines, decluttering projects, decorating ideas, thrifting, and affordable home transformations. Through Instagram and YouTube, she helps viewers create a cozy, organized home without needing a large budget or a perfectly styled space. Her content focuses on practical inspiration, approachable home décor, and making everyday spaces feel more comfortable and functional. She also shares shopping recommendations and seasonal decorating favorites, including home décor finds featured through her social channels. Her creator brand appeals to audiences interested in home improvement, organization, budget-friendly decorating, and everyday lifestyle inspiration. Lauren’s content combines relatable routines with visual before-and-after transformations and product recommendations that can naturally support home and household brand campaigns.

San Diego, CA, USA

Kristy Wicks is a California-based lifestyle blogger, interior design enthusiast, and content creator known for her classic home décor, fashion, entertaining, travel, and everyday lifestyle content. She launched her Instagram account in 2013 and her website in 2014, turning a personal creative hobby into a full-time business. Through her blog, Instagram, and shopping recommendations, Kristy shares home makeovers, decorating inspiration, seasonal styling, recipes, fashion finds, and products that complement her polished, welcoming aesthetic. She often features her home and life with her husband, Jeff, and their rescue Cavalier King Charles Spaniel, Maggie. Her style blends timeless interiors with approachable lifestyle inspiration, making her a natural fit for home décor, furniture, fashion, entertaining, and travel brands.