Luxury and HNW

Antibes, France

Antibes Yachting is a French Riviera-based marine media, marketing and business-development platform founded in 2020 by marketing and PR specialist Rebecca Whitlocke. The company supports superyacht and marine businesses through social-media marketing, public relations, editorial content, business development, photography, videography, media training, event planning and a dedicated yachting business directory. Its editorial platform covers Antibes, the French Riviera, Monaco, yacht shows, superyacht technology, sustainability, yacht crew, marine business and luxury lifestyle. Antibes Yachting also works with selected partners across yachting, private aviation, luxury travel and hospitality. The company reports more than 536,000 annual organic website visitors and strong search visibility for Antibes and French Riviera yachting. Its Instagram presence functions as an extension of a much larger B2B marine media platform rather than as a conventional influencer account.

London, UK

Ben Taylor is a UK-based marine media professional, podcast host and content producer focused on the recreational marine and superyacht industries. Through Taylor Media and The Ben Taylor Podcast, he creates long-form conversations with founders, executives, innovators and other influential figures shaping the global boating ecosystem. His work covers marine technology, yacht building, sustainability, crew, finance, charter, safety, manufacturing and the business of boating. He also hosts The ICOMIA Podcast and works with marine organizations and brands on content and visibility. In 2026, Taylor expanded his Founder Podcast Series through collaborations with Yachting Ventures and Marine Industry News, producing founder interviews at major industry events including the Palma International Boat Show and preparing a second series for the Cannes Yachting Festival. His positioning is distinctly B2B and professional, making him more of a marine media authority than a conventional lifestyle influencer.

Los Angeles, CA, USA

Tracy Tutor is a Los Angeles-based luxury real estate advisor, television personality, author and entrepreneur whose personal brand sits at the intersection of high-end property, entertainment and luxury lifestyle. A licensed real estate advisor with Compass in California and Texas, she became the first female real estate agent featured on Bravo’s Million Dollar Listing Los Angeles. Her career has generated more than $4.5 billion in sales, while her television visibility has established her as one of the best-known personalities in luxury real estate. She is also the Wall Street Journal bestselling author of Fear Is Just a Four-Letter Word, focused on confidence, personal branding and success. Her content combines luxury properties, architecture, fashion, beauty, travel, fitness and personal lifestyle, giving her significant crossover potential beyond real estate

New York, NY, USA

Melissa Male is a New York City based full-time content creator, photographer, videographer and social media strategist who has spent nearly a decade building a professional lifestyle media business. Her content centers on NYC life, travel, food, coffee, hospitality, dogs and the everyday experiences that make a destination or neighborhood worth discovering. She also operates Melissa Male Media, creating branded photography, video, Reels, TikToks, copywriting and event coverage for companies ranging from entrepreneurs and small businesses to major corporations. Her specialty includes coffee shops, luxury brands, restaurants, hotels, travel companies, real estate and architecture. This combination of audience-facing content and professional production services makes her particularly relevant to brands seeking both creator influence and high-quality visual assets.

Monaco

Seyma Yigit, known professionally as Seyma Unchained, is a luxury lifestyle, automotive and yachting creator whose content connects supercars, yachts, fashion, travel and high-end experiences. Based between Europe and the UAE, she has developed a distinctive visual identity around the luxury world, with particular emphasis on exotic automobiles, yacht culture and premium destinations. Earlier profiles identified her with Monaco and the South of France, while her current Instagram positioning reflects a broader international footprint. Her content has included Ferrari, Lamborghini, Porsche, Mercedes-Maybach and other performance and luxury vehicles, alongside yacht charters, hotels, fashion and international travel. She has also worked within the luxury yacht sector, giving her content greater industry relevance than a conventional aspirational lifestyle account. Her ability to move naturally between automotive, marine and luxury travel audiences makes her particularly interesting for premium brands seeking crossover exposure.

Dubai - United Arab Emirates

Lee Oldroyd is a British luxury-yachting executive, entrepreneur and industry personality with more than two decades of experience across yacht manufacturing, charter, brokerage, fleet management and international sales. His career began with Sunseeker, where he trained in electrical engineering before moving into aftersales, warranty and eventually commercial leadership. He later held senior positions with Camper & Nicholsons and Northrop & Johnson in Asia before returning to Sunseeker as Chief Operating Officer. In Dubai, he became Chief Commercial Officer of Gulf Craft, helping expand its international distribution and sales network. Today his interests extend beyond yachting into luxury goods, real estate and private investment opportunities. His content reflects the world he operates in: yachts, luxury, travel, business, high-net-worth relationships and international lifestyle.

Australia

Nina Wilson, known as The Crew Chef, is an Australian yacht chef, maritime professional and creator who gives audiences an authentic behind-the-scenes look at life aboard luxury superyachts. She began working on boats as a photographer at 15 before transitioning into professional yachting and culinary work. Nina trained in marine cookery and has worked as a rotational head chef aboard large charter yachts, including M/Y Loon. Her content combines professional cooking, yacht life, provisioning, crew culture, charter operations and travel, giving viewers an unusually authentic perspective of the superyacht world. Her YouTube channel has grown to approximately 310,000 subscribers and more than 30 million views, while Instagram has approximately 45,000 followers. She also writes for Dockwalk and has become an influential voice for women working in yachting

United Kingdom

Luxury marine industry creator, journalist and digital media founder specialising in superyachts, boatbuilding, luxury lifestyle and the global marine industry. Founder of Boatbuilding News and host of Boatbuilding News: The Podcast, creating engaging content across LinkedIn, Instagram, YouTube, TikTok and Facebook. I combine almost 20 years of marine recruitment and industry experience with a strong understanding of the people, brands and businesses shaping the luxury marine sector. I attend and cover major international yacht shows and marine events, creating yacht tours, interviews, brand features, industry insights and luxury lifestyle content for an engaged global audience. I work with brands looking to connect authentically with the luxury marine, superyacht and high-net-worth audience through social media, editorial content, events, partnerships and digital campaigns.

South Africa

Jared Watney is a South African-born yachting filmmaker, creator, former superyacht crew member and founder of Ocean Air Media. He built his audience by documenting the real world of superyachting—from crew life and yacht operations to charters, boat shows, yacht tours and luxury travel. His firsthand experience working aboard yachts gives his content an authenticity that differentiates him from traditional lifestyle influencers. Jared has grown his YouTube channel to approximately 177,000 subscribers and more than 23 million views, while his Instagram audience is approximately 40,000. Ocean Air Media produces commercial content for superyachts, yacht companies and marine brands. His work has included major vessels such as Axioma and CRN Rio, making him particularly valuable for yacht builders, brokers, charter companies, marine suppliers, aviation, luxury travel and brands targeting affluent yachting audiences.

Fort Lauderdale, FL, USA

Oriana Schneps is a Boston-area native, former superyacht chief stewardess, television personality, marine marketing entrepreneur and creator who has become a highly visible voice in modern yachting. She gained national recognition appearing on Bravo’s Below Deck Adventure after more than five years working aboard superyachts, including vessels over 50 meters. After moving ashore, Oriana worked with VaynerMedia before returning to the marine industry as an entrepreneur. She founded The Yacht Edit, a creative marketing agency focused exclusively on yachting, where she combines industry knowledge, on-camera talent, content production, influencer marketing and brand partnerships. She is also an official YachtWorld spokesperson and contributes editorial coverage on yacht builders and marine-industry trends

Fort Lauderdale, FL, USA

Kim Sweers, known as The Boat Boss, is a South Florida marine executive, entrepreneur, yacht and boat industry personality, and one of the most recognizable female voices in recreational boating. She is Managing Partner of FB Marine Group, a long-established Fort Lauderdale marine dealership, and founded the BOAT BOSS media platform in 2020. The platform combines boat reviews, performance tests, yacht and boat walkthroughs, interviews, boat-show coverage, events and boating lifestyle content. Her industry credibility comes from actually operating within the marine business not simply covering it as an influencer. Boat Boss has built a worldwide audience reported at more than 500,000 followers across its social channels. Kim is also active in marine-industry leadership, boating safety and promoting greater opportunities for women in boating

Pismo Beach, CA, USA

Chris Burkard is an internationally recognized photographer, filmmaker, explorer, creative director, author, and speaker known for documenting remote landscapes, adventure, surfing, travel, and outdoor culture. Based on California’s Central Coast, Chris has built a global audience through powerful visual storytelling that places people within some of the world’s most dramatic environments. His work spans commercial campaigns, editorial photography, films, books, exhibitions, and social media, with a particular focus on oceans, wild places, and adventure. Chris has worked with many of the world’s leading consumer, travel, automotive, outdoor, and technology brands and has photographed destinations from Iceland and Norway to Alaska, Patagonia, and beyond. His audience strongly appeals to outdoor enthusiasts, adventure travelers, surfers, photographers, and environmentally conscious consumers. He is especially valuable to premium outdoor, travel, automotive, marine, and lifestyle brands.

Stockholm, Sweden

Janni Delér is a Swedish entrepreneur, fashion and lifestyle creator, mother, and co-founder of the clothing brand C’est Normal. With more than 1.1 million Instagram followers, Janni has built an international audience around fashion, beauty, travel, wellness, family, fitness, and elevated everyday living. Originally from Stockholm, she became one of Sweden’s most recognized lifestyle bloggers before expanding into social media, YouTube, and entrepreneurship. Janni’s content combines polished fashion and travel imagery with personal family moments, parenting, beauty recommendations, home, and wellness. She is also a mother of two and has developed C’est Normal into a contemporary lifestyle fashion brand. Her international audience and strong visual identity make her particularly appealing to fashion, beauty, travel, wellness, hospitality, and premium lifestyle brands seeking access to affluent female consumers.

Moscow, Russia

Murad Osmann is a Russian-born photographer, filmmaker, creative entrepreneur and one of the most recognizable names in travel content. He became internationally famous through #FollowMeTo, the visual series he created with his wife, Nataly Zakharova, turning a simple hand-holding composition into a global visual language. The project has been featured by Forbes and major international media and helped establish Osmann as a pioneer in Instagram travel storytelling. Beyond photography, he is a film producer and co-founder of Hype Production, with credits including the feature film Sputnik. His work combines luxury travel, fashion, architecture, culture and cinematic visual storytelling, making him particularly valuable for global tourism, luxury, hospitality, fashion and premium lifestyle campaigns.

New South Wales, Australia

Lauren Bullen, known globally as Gypsea Lust, is an Australian travel photographer, creative director, entrepreneur and lifestyle creator who helped define the luxury travel aesthetic on Instagram. Originally from Northern New South Wales, Lauren began building her audience through self-taught photography and destination storytelling before turning content creation into a full-time career. Her work combines aspirational travel, fashion, luxury hospitality, food, adventure and personal lifestyle, with a strong emphasis on cinematic imagery and destination-driven storytelling. She has worked with tourism boards, luxury resorts and international brands and has also expanded into entrepreneurship through Tones Studio, her photography preset and editing business. Her highly recognizable visual style makes her particularly valuable to luxury travel, hospitality, tourism, fashion, beauty and premium lifestyle brands seeking polished, editorial-quality content.

Monaco

Marcela de Kern Royer is a Monaco-based yachting business consultant, luxury lifestyle creator, author, educator, and entrepreneur with deep expertise across the superyacht industry. The lead protagonist in the DISNEY/HULA super yacht show Yacht Deals Monaco .Known as “The Yacht Lady,” she shares yacht tours, luxury travel, industry insights and behind-the-scenes access to the world of superyachts through "Onboard with Marcela". Marcela has worked across yacht supply, management, shipbuilding, business development, brokerage and luxury marketing, giving her an unusually broad understanding of the industry. She is the author of The Superyacht Industry and created the Yachting Masterclass at La Belle Classe Academy of the Yacht Club de Monaco. Her audience includes yacht owners, brokers, captains, crew, industry professionals, luxury travelers and HNW individuals

United Kingdom

Tristan Mortlock is an award-winning superyacht captain, yacht broker, entrepreneur, and one of the most established digital creators in the global yachting industry. With more than 20 years of professional experience, Tristan has worked across yacht operations, charter, sales, management, new-build projects, shipyards, and crew development. Through Super Yacht Captain, he gives audiences an inside look at the realities of running large yachts, including ship handling, refits, engineering, crew life, yacht tours, charter operations, and destinations around the world. His content has grown into a major marine media platform, with more than 60,000 Instagram followers and over 230,000 YouTube subscribers. Tristan is also a director of Mortlock Yachts, combining his creator platform with professional yacht sales, charter, management, and consulting expertise.

Bill Springer, known online as Billy Swizzle, is a journalist, author, sailor, cyclist, and luxury travel creator specializing in superyachts, boating, adventure, and high-end travel. A Senior Contributor for Forbes, Bill covers new yacht launches, superyachts, boating, sailing events, luxury destinations, and the people shaping the marine industry. His career combines journalism with a lifelong passion for sailing, adventure, endurance sports, and exploration. He is also the founder of Swizzle Sports Media, producing content across sports, travel, boating, and luxury lifestyle. His Instagram platform gives audiences an insider's perspective on the global yachting world, complemented by his extensive editorial work for Forbes and other luxury publications. Bill is particularly valuable to yacht builders, marine brands, luxury travel companies, tourism organizations, and premium lifestyle brands seeking knowledgeable, credible storytelling.

Fort Lauderdale, FL, USA

Bobby Giancola is a Florida-based yacht broker, former firefighter, reality television personality, and marine lifestyle creator best known for appearing on Bravo’s Below Deck Mediterranean. Bobby worked as a deckhand on the first two seasons before transitioning into professional yacht sales, eventually becoming a yacht broker with Denison Yachting. His content combines superyachts, boating, travel, fitness, adventure, luxury lifestyle, and behind-the-scenes access to the yachting world. With more than 150,000 Instagram followers, Bobby has developed a strong audience among yacht enthusiasts, Below Deck fans, and consumers interested in the South Florida boating lifestyle. His combination of firsthand marine experience, television exposure, and personality-driven content makes him particularly appealing to yacht brokers, boat manufacturers, marine products, luxury brands, hospitality companies, and travel businesses seeking authentic access to the boating community.

Monaco

Diego Luca is a Monaco-based superyacht broker, entrepreneur, artist, and luxury lifestyle creator with more than a decade of experience building a global audience around yachting and high-end experiences. He began his career in boating by buying, restoring, and selling boats before moving into international yacht sales, charter, management, and luxury concierge services. Today, Diego specializes in superyacht sales, charter, and new-build opportunities while using social media to showcase yachts, destinations, travel, art, and the lifestyle surrounding the luxury marine industry. His Instagram audience exceeds 125,000 followers, making him one of the established voices in the global yachting creator community. Diego is particularly valuable to yacht builders, brokers, charter companies, luxury travel, automotive, aviation, hospitality, and premium lifestyle brands targeting affluent and UHNW audiences.

Italy

Benedetta Iovane, known as The Luxury Yacht Lady, is an Italian yacht manager, marine engineer, luxury yachting consultant, and digital creator specializing in superyachts and the global luxury marine industry. A civil engineer by training, Benedetta began her career with RINA as a marine inspector and later moved into yacht management and consulting. During the pandemic, she developed The Luxury Yacht Lady as a digital platform showcasing superyachts, yacht reviews, technical insights, destinations, and the people shaping modern yachting. She also advises family offices and private clients on yacht purchases, sales, charter, and management. Her expertise combines technical knowledge, commercial experience, and sophisticated content creation, giving her unique credibility with affluent and industry audiences. Benedetta is particularly valuable to yacht builders, brokers, charter companies, luxury brands, and marine technology companies.

Fort Lauderdale, FL, USA

Alex Jimenez, known worldwide as The Yacht Guy, is a pioneering luxury yachting creator, entrepreneur, and industry personality who transformed his passion for superyachts into one of the most recognizable digital brands in the marine industry. Born and raised in New York City, Alex began sharing yacht photography on Instagram in 2010 and grew @theyachtguy into a global platform reaching hundreds of thousands of luxury-yachting enthusiasts. Today, he showcases superyachts, yacht launches, charter opportunities, boat shows, destinations, and the lifestyle surrounding the world's most exclusive vessels. His platforms combine photography, video, storytelling, industry access, and brand partnerships. With a global audience of affluent yacht enthusiasts, industry professionals, and prospective charter clients, Alex is particularly valuable to yacht builders, brokers, marinas, luxury brands, hospitality companies, and premium lifestyle marketers.

Monaco

Davide Cesaro is a Monaco-based luxury lifestyle creator, entrepreneur, and yacht industry professional specializing in superyachts, exotic automobiles, aviation, travel, and ultra-luxury experiences. Known as @dadocesaro, he has built a global digital audience around an aspirational lifestyle featuring superyachts, private aviation, supercars, luxury destinations, and exclusive events. His business specializes in off-market yacht sourcing and connecting qualified buyers with discreet yacht opportunities across international markets. Davide's digital presence extends his professional network, providing brands with access to an affluent audience interested in luxury products, travel, automotive, marine, hospitality, and high-end experiences. His platform has also supported collaborations with major international brands and events. With operations connecting Monaco, Dubai, and Italy, Davide offers a particularly strong fit for premium brands seeking visibility among affluent international consumers and the global luxury lifestyle community.

Miami, FL, USA

Michelle Pritts is an international model, luxury lifestyle creator, entrepreneur and luxury yacht broker whose career uniquely combines fashion, beauty, travel and the superyacht industry. She is a licensed yacht broker and client advisor with Royal Yacht International (RYI), while maintaining an international modeling career represented by Elite Models Miami. Her social content centers on luxury yachts, travel, fashion, beauty, wellness and ocean-focused lifestyle. Pritts has built an audience of more than 1 million across Instagram and TikTok, giving her unusual reach within the luxury marine category. Her yacht expertise is a genuine part of her professional career rather than simply lifestyle content: RYI offers yacht sales and charter services across Monaco, Miami, Dubai and St. Martin. She has also appeared in international fashion publications including Grazia and Harper's Bazaar Vietnam. Her positioning makes her particularly valuable for luxury marine, fashion, beauty, hospitality and high-end lifestyle campaigns.