Encinitas, CA, USA
Lisa Allen is a California based lifestyle influencer, esthetician, mom of four and founder of Salty Lashes a popular blog and Instagram destination where she blends fashion, beauty, wellness and family content with everyday authenticity. With over 200,000 followers, Lisa shares personal style inspiration, skincare and beauty tips, home décor ideas, and family moments that feel both real and aspirational. After more than two decades as a licensed esthetician, she launched BetterDaysCo, a wellness brand born from her desire for a healthier, energizing alternative to traditional drinks and supplements. Through her digital platforms, Lisa creates curated content that resonates with a broad audience of women balancing style, health and motherhood. Her engaging storytelling and trusted recommendations have made her a go to voice for fashion finds, beauty must haves and wellness routines, all delivered with warmth, humor and relatable insight.