Jessica Kraus
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About Jessica Kraus
Jessica is the creator behind @houseinhabit, a prolific Instagram and Substack voice blending culture commentary, media critiques, celebrity gossip and provocative takes on modern politics and society. Originally documenting home life, interior design, and family moments, she grew her platform into a major independent media brand known for its outspoken, often controversial content and storytelling style. Kraus’s work covers a mix of cultural deep dives, notable trials, election coverage and viral moments that have expanded her audience into the millions. Through her House Inhabit newsletter and social channels, she champions an independent perspective on news and pop culture while also offering branded merch that reflects the tone of her voice. Based in San Clemente, California, Jessica continues to engage audiences with a mix of humor, unfiltered commentary and personal narrative.
Past Campaigns
House Inhabit merchandise (her own merch line sold through her website) Substack (House Inhabit newsletter) – platform for her writing and paid subscriptions Instagram content platform – primary outlet for her commentary and cultural posts Etsy (past shop items like teepees during early blogging days) Martha Stewart Living (her home was featured) Samsung (reported past partnership during lifestyle phase) Dôen (featured fashion brand previously) Political campaign event coverage (Trump and RFK Jr events she attended/posted about) Culture/news commentary media coverage (as featured/quoted in outlets like WSJ, Elle) Independent media products (podcasts/ads tied to House Inhabit content)
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