Own Brand

Los Angeles, CA, USA

Devin Brugman is a Maui-raised entrepreneur, model, designer, and lifestyle creator who helped pioneer the modern swimwear influencer industry. In 2012, Devin and business partner Natasha Oakley launched A Bikini A Day, turning daily swimwear content into a global lifestyle platform. The pair later founded Monday Swimwear, creating fashion-forward, supportive swimwear designed for women of different body types. Devin's personal platform combines swimwear, fashion, beauty, wellness, travel, home, fitness, and entrepreneurship with an aspirational beach lifestyle. With more than 1.4 million Instagram followers, she remains a highly influential voice in the global swimwear and resort-fashion space. Her content is especially relevant to brands targeting women interested in luxury travel, fashion, beauty, wellness, fitness, and beach culture, while her entrepreneurial background adds significant credibility for lifestyle and fashion partnerships.

Los Angeles, CA, USA

Erika Angel is a bilingual comedy and lifestyle creator who has built a large digital audience through relatable humor, beauty content, fashion, and family-focused storytelling. Creating in both English and Spanish, Erika first gained popularity with viral Instagram videos before expanding to YouTube and TikTok, where her comedy sketches, transformations, lifestyle videos, and cultural humor have attracted millions of views. Her energetic personality and authentic connection with her audience have made her a popular partner for beauty, fashion, and consumer brands targeting Gen Z and Millennial Hispanic audiences. In addition to creating entertaining social content, Erika is the founder of Velvet Angel, her fashion brand, and continues to grow her presence through brand collaborations, entrepreneurial ventures, and engaging digital entertainment.

Los Angeles, CA, USA

Jenn Im is a Korean-American digital creator, fashion entrepreneur, and longtime YouTuber known for her influential role in shaping modern fashion and beauty content online. She first rose to prominence through her YouTube channel ClothesEncounters, where she built a global audience with accessible styling advice, beauty routines, and lifestyle vlogs. Over time, she evolved into a full-scale lifestyle influencer and designer, collaborating with major brands including Calvin Klein, Levi’s, Macy’s, Clinique, and ColourPop, and later launching her own fashion label, Eggie. Jenn is known for her clean aesthetic, approachable styling, and ability to blend high fashion with everyday wear. Today, her content spans personal life updates, motherhood, fashion inspiration, and brand storytelling, maintaining her status as a core figure in the creator-to-entrepreneur evolution of digital influencers.

Austin, TX, USA

Jennifer Bilicek is a fashion, beauty, and lifestyle creator known for her feminine aesthetic, colorful style, and highly engaged community of women seeking everyday fashion inspiration. Based in Texas, Jennifer built her platform by sharing outfit ideas, affordable style finds, beauty favorites, seasonal trends, and glimpses into her personal life with her husband and pets. Through her blog, social channels, and shopping content, she has become a trusted source for styling tips that blend accessible fashion with occasional luxury pieces. Jennifer also co-owns the pet brand FurryFreshness, adding an entrepreneurial dimension to her creator business. Her content combines fashion, beauty, home, travel, and lifestyle storytelling, making her a strong fit for brands targeting millennial women.

Salt Lake City, UT, USA

Clean Simple Eats is a leading health, wellness, and nutrition brand founded by husband-and-wife entrepreneurs Erika Peterson and JJ Peterson. What began as a personal wellness journey after Erika's struggles with postpartum health evolved into one of the fastest-growing nutrition and supplement companies in the United States. Founded in Utah in 2015, Clean Simple Eats was built around a simple mission: helping people create sustainable healthy habits through balanced nutrition, fitness, and delicious food. The brand has grown from meal plans and healthy recipes into a comprehensive wellness ecosystem that includes protein powders, greens, collagen, energy supplements, fitness programs, cookbooks, challenges, and a subscription-based nutrition platform. Clean Simple Eats is particularly known for making healthy living feel attainable rather than restrictive, with a strong focus on family-friendly recipes, macro-balanced nutrition, and community accountability. Today, the company serves millions of consumers through its digital platforms and retail partnerships, including expansion into major national retailers. A significant part of the brand's success comes from Erika and JJ's authentic family-focused storytelling. As parents of four, they have built a community centered around wellness, family, fitness, and long-term lifestyle transformation rather than quick-fix dieting.

Jersey City, NJ, USA

Nadia Jagessar is an American event planner, entrepreneur, and reality TV personality best known for her breakout appearance on Netflix’s Indian Matchmaking. Of Guyanese-Indian heritage and based in New Jersey, she blends corporate marketing experience with a strong creative background in luxury events and experiential brand building. She is the founder of Euphoria Events, a wedding and event production company, and has also been involved in developing ventures in the South Asian matchmaking and dating space. Beyond television, Nadia has built a personal brand centered on modern South Asian identity, entrepreneurship, and lifestyle storytelling. Her content spans travel, events, social gatherings, and behind-the-scenes glimpses into founder life, often highlighting luxury aesthetics and culturally rooted celebrations. She is also a public speaker, having participated in TEDx events, and has worked in marketing roles within the fragrance and consumer goods industry. Her influence sits at the intersection of reality TV visibility and founder-led storytelling, making her relevant for brands in lifestyle, fashion, hospitality, luxury events, and wellness spaces.

Los Angeles, CA, USA

Emily Schuman is a Los Angeles-based fashion, lifestyle, and home entrepreneur best known as the founder of the pioneering lifestyle brand and blog Cupcakes and Cashmere. Widely recognized as one of the original millennial lifestyle bloggers, Emily launched the platform in 2008, combining fashion, beauty, food, entertaining, and interior design into what became one of the most influential early creator-driven lifestyle brands. Over the years, she transformed Cupcakes and Cashmere from a personal blog into a multi-platform media and commerce company that expanded into fashion collections, home décor, jewelry, books, and e-commerce. Her aesthetic is centered around “aspirational but attainable” living — polished fashion, elevated home styling, entertaining, beauty routines, and curated everyday experiences. Emily is also the author of bestselling lifestyle books including Cupcakes and Cashmere: A Guide for Defining Your Style, Reinventing Your Space, and Entertaining with Ease. Her long-running influence helped shape the modern creator-commerce and lifestyle influencer industry before Instagram-first influencing became mainstream.