All Creators

United States

Dr. Chelsea Axe appears to be a health, wellness, and lifestyle-focused creator, likely positioned around functional medicine, holistic health, or nutrition-based content, based on naming conventions (“Dr.” + wellness branding patterns). Creators in this category typically build audiences through educational content, personal health routines, and authority-driven messaging around wellness practices. Her content likely blends professional expertise with lifestyle storytelling, which is common among credentialed creators (MDs, chiropractors, nutritionists) who use Instagram to simplify health topics for broader audiences. This includes areas like gut health, supplements, hormonal balance, clean living, and family wellness. If the account is indeed private or minimally indexed, she would fall into a credibility-first micro-to-mid tier creator category, where trust and authority matter more than reach. These creators often monetize through a mix of brand partnerships, supplement affiliations, programs, or consulting services.

St. Petersburg, FL, USA

Kris B Mills (Kristen Mills) is a Florida-based health, nutrition, and lifestyle creator who has built a strong audience around fat loss coaching, simple recipes, and relatable midlife wellness content. She operates at the intersection of health coaching and lifestyle influencing, targeting women—particularly those 30+—looking for sustainable weight loss and realistic wellness routines. Her content blends easy, practical cooking (especially slow cooker and low-effort meals) with transformation-driven messaging and coaching funnels. She actively monetizes through programs, guides, affiliate products, and discount codes, positioning herself as both a creator and a service-based wellness entrepreneur. She also runs a blog and LTK storefront, reinforcing her role as a conversion-focused creator, not just a content personality. Her messaging leans heavily into “busy mom / single mom / real life” relatability, which resonates strongly with her demographic.

United States

Mike Jiang is a U.S.-based fitness, lifestyle, and bodybuilding creator known for his highly visual Instagram presence centered around physique development, gym routines, and transformation-driven content. His page focuses heavily on aesthetic fitness, including workout clips, progress photos, and motivational posts aimed at building muscle and maintaining a lean physique. He fits squarely into the fitness influencer / physique creator category, where content is driven by consistency, discipline, and visual results rather than entertainment or storytelling. His audience is primarily young men interested in bodybuilding, gym culture, and physical transformation, along with women engaging with fitness aesthetics and lifestyle content. Mike’s content style leans toward highly polished visuals and gym-focused identity, making him well-positioned for partnerships in supplements, activewear, and fitness-related products. Overall, he operates as a mid-tier fitness creator with strong niche alignment and clear brand fit within the performance and aesthetics space.

Los Angeles, CA, USA

OS Talent is a digital talent management and influencer growth agency focused on helping creators scale audiences and monetize social platforms. The agency operates as a hybrid between management and growth consulting, offering services such as brand partnerships, content strategy, and platform optimization across TikTok, Instagram, and YouTube. Their model emphasizes rapid growth through short-form content, viral formats, and consistent posting systems, paired with monetization through affiliate marketing, brand deals, and creator-led products. OS Talent typically works with emerging and mid-tier creators, helping them transition from organic posting into structured revenue streams. Overall, the agency sits within the new wave of creator-first management firms prioritizing performance, scalability, and direct-response monetization over traditional celebrity representation.

Nashville, TN, USA

Katie Ritchie is an emerging lifestyle and fashion creator whose Instagram presence centers around casual outfit styling, everyday aesthetics, and Gen Z social content. Her content reflects a soft, approachable influencer style—blending mirror selfies, outfit-of-the-day posts, and lifestyle snapshots that emphasize relatability over high-production editorial shoots. She fits into the early-stage/micro creator tier, where growth is driven by consistency, personal identity, and aesthetic cohesion rather than large-scale brand campaigns. Her content likely appeals to a peer-based audience, with a focus on trend-aware fashion, beauty, and daily life moments that mirror typical Gen Z Instagram behavior. Creators in this category often serve as up-and-coming talent pools for brands looking to seed products organically before scaling into larger influencer partnerships. While there are no widely indexed brand collaborations yet, her style aligns well with fast fashion, beauty, and DTC brands targeting younger consumers.

Sydney NSW, Australia

White Fox Boutique is a globally recognized fast-fashion brand and digital-first retail powerhouse that has built one of the most dominant Instagram-driven fashion ecosystems. Originally founded in Australia, the brand has scaled into a multi-market e-commerce business with strong presence in the U.S., U.K., and Europe, leveraging social media as its primary growth engine. Its Instagram strategy is built around high-frequency posting, influencer seeding, and trend-driven drops, featuring models, creators, and celebrities in aspirational yet accessible looks. The brand focuses heavily on categories like going-out outfits, lounge sets, activewear, and swimwear, with rapid product turnover aligned to TikTok and Instagram trends. With ~2.7–2.8M followers, White Fox operates more like a media company than a traditional retailer, using content volume, creator collaborations, and viral formats to drive direct-to-consumer sales. Their engagement rate is relatively moderate (~1.4%), but their scale, consistency, and conversion-focused strategy make them one of the most effective performance-driven fashion brands on social.

West Palm Beach, FL, USA

Maddzak (real name Zack Fairhurst) is a U.S.-based comedy and lifestyle creator who built a large following through short-form video platforms, particularly TikTok, where he has amassed over 6M+ followers with viral comedic content. His content centers around relatable humor, exaggerated reactions, pranks, and everyday scenarios, often delivered with a high-energy, personality-driven style that resonates strongly with Gen Z audiences. He operates as a TikTok-first creator, using Instagram as a secondary platform to extend reach and reinforce his personal brand. His videos frequently go viral, averaging millions of views, with strong shareability driven by humor and relatability. Maddzak is represented for partnerships (email listed publicly), indicating structured monetization through brand deals and creator campaigns. His content style aligns with the broader comedy influencer ecosystem, similar to creators who rely on personality, timing, and repeatable formats rather than niche expertise. He has also appeared in viral media moments, including content tied to trending news events, further amplifying his visibility beyond social platforms. Overall, Maddzak sits firmly in the mid-to-large scale comedy creator tier, with strong viral potential, high reach, and platform-native content optimized for TikTok distribution.

New York, NY, USA

Zarina Yeva is a fashion-forward lifestyle and beauty creator known for her visually curated Instagram presence centered around glamour aesthetics, styling, and aspirational content. Her platform reflects a polished influencer identity built through high-quality photography, outfit-driven posts, and beauty-focused visuals that align with modern Instagram modeling culture. Her content typically emphasizes feminine styling, luxury-adjacent environments, and clean, editorial-inspired compositions. She fits within the category of emerging fashion creators who combine elements of modeling, influencer marketing, and personal branding, using Instagram as a primary portfolio for both audience growth and brand partnerships. Her aesthetic leans toward minimal, chic, and elevated lifestyle imagery, often incorporating travel, nightlife, and curated daily moments that reinforce an aspirational tone. Her audience is primarily composed of Gen Z and young millennial women interested in fashion inspiration, beauty trends, and visually driven lifestyle content. Overall, Zarina operates within the commercial fashion influencer ecosystem, where visual consistency and brand alignment drive growth and collaboration opportunities.

West Palm Beach, FL, USA

Macy Broyles is a U.S.-based lifestyle and travel creator who first gained traction through Instagram modeling content before expanding into TikTok, where she built a following through dance videos, collaborations, and personality-driven short-form content. She began posting on Instagram around 2015, using the platform as a foundation for lifestyle, fashion, and travel storytelling, and later transitioned into TikTok in 2019, which accelerated her growth and visibility. Her content today blends travel experiences, beauty routines, fashion looks, and everyday lifestyle moments, often featuring destinations like Los Angeles, Chicago, and international trips. She fits into the “micro-to-mid lifestyle creator” category, where audience engagement is driven by relatability, consistent posting, and a mix of aspirational and casual content. Macy has also been part of the broader TikTok creator ecosystem, collaborating with notable creators such as Jaden Hossler and previously dating Griffin Johnson, which helped increase her exposure within Gen Z influencer circles. Overall, her brand sits at the intersection of travel lifestyle, casual fashion, and Gen Z influencer culture, with a content style that leans spontaneous, social, and experience-driven rather than highly curated editorial content.

Los Angeles, CA, USA

Kyra Green is a Los Angeles–based model, musician, and reality TV personality who rose to national attention through Love Island USA and later appearances on MTV’s Ex on the Beach. Originally from Harlem, New York, she built her early career in modeling—working with brands and publications such as Marie Claire and Victoria’s Secret PINK—before expanding into entertainment and digital media. Beyond modeling, Kyra is also the lead vocalist and guitarist of the soul-pop band 212 Green, which has appeared on America’s Got Talent, adding a music-driven layer to her creator identity. Her Instagram blends fashion-forward imagery, bikini and lifestyle content, music promotion, and personality-driven posts rooted in confidence, sexuality, and self-expression. She is also openly bisexual and engages with LGBTQ+ audiences, positioning her within a more identity-forward influencer category. Her content frequently highlights travel, nightlife, festivals, and relationship storytelling, appealing to a young, socially active audience. With over ~540K followers and steady growth, she operates as a mid-tier creator with crossover appeal across fashion, music, and reality TV audiences.

Brisbane QLD, Australia

Paris Gascoigne is an Australian fashion model and digital creator known for her polished Instagram aesthetic centered around editorial-style modeling, beauty content, and aspirational lifestyle imagery. She first gained traction through social media modeling and was later signed to agencies including Saint Model Management, which helped establish her presence within the commercial fashion and influencer modeling space. Her content typically features high-production photoshoots, clean beauty looks, swimwear and fashion campaigns, and curated travel visuals that align with contemporary “Instagram model” branding. She is part of the newer generation of model-creators who blend agency representation with independent social media influence, often working across both traditional modeling bookings and influencer collaborations. Her online presence emphasizes visual consistency, soft glam makeup, and aspirational styling, making her a strong fit for fashion, beauty, and swimwear brands targeting Gen Z and young millennial audiences. Paris has also been featured in podcast and media interviews discussing her experience in modeling, including how she was discovered through Instagram and how quickly her career developed once signed, as well as her openness about mental health challenges within the industry. She represents the intersection of commercial modeling and influencer culture, where Instagram visibility directly drives agency opportunities and brand partnerships.

Sydney NSW, Australia

Socialeau is a influencer marketing studio specializing in high-end creative direction, social-first campaigns, content production, and brand storytelling. Rather than being a traditional individual creator, Socialeau operates as a boutique collective that produces editorial-style visuals, fashion campaigns, and influencer-driven marketing assets for lifestyle, luxury, and fashion brands. The agency’s work is heavily focused on aesthetic-driven commercial content, often combining photography, styling, and production design to create polished campaigns that feel editorial while remaining optimized for social media performance. Their portfolio includes fashion lookbooks, seasonal gifting activations, and branded content shoots that emphasize minimalism, mood-driven storytelling, and elevated visual identity. Socialeau also functions within the broader influencer marketing ecosystem, collaborating with creators, models, and brands to develop cohesive campaign concepts and visual direction. Their output reflects a strong emphasis on brand positioning, visual cohesion, and premium storytelling, making them particularly relevant to fashion labels, boutique brands, and luxury-adjacent marketing initiatives. Overall, Socialeau sits at the intersection of creative agency, content studio, and influencer marketing partner, building social-native campaigns that prioritize aesthetics, conversion, and brand identity.

Brazil

Nottrebeca (real name Beca Oliveira) is a Brazilian social media creator known for her fast-growing presence across TikTok and Instagram, where she posts dance trends, lip-sync videos, lifestyle content, and personality-driven short-form entertainment. She rose to prominence after launching her TikTok in 2020, quickly gaining traction for her energetic on-camera presence, aesthetic visuals, and relatable Gen Z content style. Her content often features fashion-forward looks, casual lifestyle moments, and collaborations with friends and fellow creators, helping her build a highly engaged young audience. Born in Aracaju, Brazil, she represents a wave of Gen Z creators who transitioned from viral short-form content into broader influencer branding across multiple platforms, including YouTube and Instagram. Her online identity blends entertainment and lifestyle positioning, with a strong emphasis on visual appeal, trends, and personal expression rather than long-form storytelling or niche specialization. She has also participated in brand partnerships typical of TikTok creators in the beauty and lifestyle space, leveraging her audience reach for sponsored content and app promotions. Overall, Nottrebeca sits in the fast-moving Gen Z creator category, where growth is driven by viral trends, aesthetic consistency, and cross-platform visibility.

Arkansas, USA

Jessa Seewald (née Duggar) is an Arkansas-based reality TV personality and lifestyle creator best known for her role on TLC’s 19 Kids and Counting and its spinoff Counting On. She first rose to public attention as part of the Duggar family, a large conservative Christian household that became a major cable reality franchise centered on family life, courtship culture, and faith-based living. Following the cancellation of Counting On, she transitioned into independent digital content creation focused on motherhood, home life, and family-centered storytelling. Her Instagram content is primarily centered around daily life with her husband Ben Seewald and their children, documenting pregnancy journeys, home updates, homeschooling-style family routines, and personal reflections on parenting. She has become known for openly sharing major life milestones, including multiple pregnancies, miscarriages, and the realities of raising a large family in close succession. Her tone is personal and diary-like rather than brand-heavy, with occasional collaborations and YouTube cross-posting. Jessa represents one of the more enduring public-facing Duggar siblings, maintaining a consistent audience drawn from long-term reality TV viewers as well as followers interested in large-family lifestyle content, faith-based living, and traditional homemaking narratives. She continues to live in Arkansas with her family and remains active on social media and YouTube as a family lifestyle creator.

Albania

Ergi Bardhollari is an Albanian fashion and lifestyle model and social media influencer known for her visually driven Instagram presence centered around glamour fashion, swimwear, travel aesthetics, and brand collaborations. She first gained public attention through pageantry, competing in Miss Universe Albania 2017 at a young age, which helped establish her early credibility in the modeling and beauty space. She has since built a strong Instagram following through curated fashion shoots, lifestyle imagery, and luxury travel content, positioning herself within the European influencer and commercial modeling ecosystem. Her content frequently highlights outfit styling, high-end aesthetics, and aspirational lifestyle visuals, making her a strong fit for fashion-forward and beauty-focused brand campaigns. She has also been associated with Fashion Nova and other fashion retail collaborations, reinforcing her role as a commercial model and brand ambassador. Her audience is largely composed of young women interested in fashion inspiration, beauty trends, and aspirational lifestyle content with a European influencer aesthetic. Overall, she operates in the intersection of modeling, influencer marketing, and digital fashion branding, with a strong emphasis on visual storytelling and polished personal branding.

Chicago, IL, USA

Cali Rae is a U.S.-based lifestyle, wellness, and personality-driven creator known for blending beauty, spirituality, and relatable everyday content with a highly personal storytelling style. Her page mixes lifestyle imagery, fitness/wellness themes, travel moments, and candid reflections on relationships and self-growth, creating a hybrid identity between influencer and personal journal-style creator. She is also recognized for her background in entertainment and reality TV, having appeared on MTV’s Are You the One? Season 7, which helped establish her early public visibility before transitioning into full-time digital creation. In addition to entertainment and lifestyle content, she often incorporates wellness practices such as Reiki, holistic healing, and mindfulness themes, positioning herself within the broader spiritual-lifestyle creator category. Her audience is primarily young women interested in authenticity-driven lifestyle content, self-improvement, feminine wellness, and personality-led influencer storytelling rather than purely aesthetic or commercial content. Her brand presence leans more organic and identity-based than heavily commercialized, with occasional collaborations and product integrations aligned to wellness, fashion, and lifestyle verticals.

Los Angeles, CA, USA

Kirbie Johnson is a Los Angeles–based beauty journalist, on-camera host, and podcast creator known for bridging the gap between Hollywood, beauty industry reporting, and digital media storytelling. She began her career at POPSUGAR, where she spent nearly a decade producing and hosting high-performing beauty and entertainment video content, including celebrity interviews with major figures like Jennifer Aniston, Rihanna, Kim Kardashian, Ariana Grande, and Nicole Kidman. Over the course of her career, she has produced hundreds of beauty segments and built a reputation as a trusted voice in both editorial beauty coverage and entertainment reporting. She is also the co-host of the popular beauty podcast Gloss Angeles, where she and co-host Sara Tan break down beauty marketing, product innovation, and celebrity beauty trends in an educational yet conversational format. In addition to podcasting, Kirbie continues to work as an on-camera host, contributing to outlets like Allure, The Hollywood Reporter, and Glamour, while also producing digital-first content across Instagram, TikTok, and YouTube. Her content style is heavily rooted in beauty expertise, industry transparency, and pop culture analysis, often focusing on behind-the-scenes insights from Hollywood sets, red carpets, and product development cycles. She is widely recognized in the beauty journalism space for her credibility, access to industry insiders, and ability to translate complex beauty marketing into accessible commentary for consumers.

Greenwich, CT, USA

Outshine Talent is a New York–based boutique talent management and influencer marketing agency representing digital creators, athletes, musicians, and entertainment personalities across social media and traditional media. The agency specializes in full-service creator management, including brand partnerships, long-term career development, content strategy, and cross-platform growth across Instagram, TikTok, YouTube, podcasting, and live events. Founded in 2016, Outshine was an early mover in recognizing TikTok’s impact on creator careers and has since positioned itself as a 360° management firm focused on transforming social media personalities into long-term entertainment brands. The company is known for its hands-on, small-roster approach, emphasizing personalized strategy, brand alignment, and creator longevity over high-volume representation. Its talent roster has historically included high-profile digital creators and entertainers across comedy, lifestyle, beauty, sports, and pop culture spaces. Outshine Talent also plays a strong role in brand activations, influencer campaigns, and experiential marketing partnerships, often bridging creators with global consumer brands and media franchises. Overall, Outshine operates as both a talent incubator and strategic management agency, working at the intersection of social media influence, entertainment, and brand marketing.

San Antonio, TX, USA

Geeks and Grubs is a U.S.-based cosplay culinary creator led by chef Mary Lou Davis, blending anime, pop culture fandoms, and gourmet cooking into a highly stylized food entertainment brand. The platform is known for recreating iconic dishes from anime, video games, films, and television—often presented through elaborate cosplay storytelling and character-driven episodes. Mary Lou, a professionally trained chef and Hell’s Kitchen Season 19 finalist, uses her culinary background to transform fictional foods into real-world recipes, bridging entertainment and gastronomy in a highly visual format. The brand operates across Instagram, YouTube, pop-up events, and convention activations, where she combines live cooking demonstrations with cosplay performances. Content frequently includes themed dishes inspired by franchises like Naruto, Avatar: The Last Airbender, Pokémon, and Disney properties, making it especially popular among anime fans, gamers, and “blerd” (Black nerd culture) communities. The creator also integrates education into her content, often exploring cultural origins of ingredients and cooking techniques while maintaining an entertainment-first delivery style. Overall, Geeks and Grubs sits at the intersection of food media, fandom culture, and cosplay performance, offering a niche but highly engaged audience experience that merges culinary craft with geek storytelling.

Asheville, NC, USA

Mornings on Macedonia is a North Carolina–based home decor and DIY lifestyle creator founded by Charity, who documents her journey of transforming a builder-grade home into a warm, custom, and thoughtfully styled space. Her content centers around approachable interior design, seasonal decorating, thrifted and antique finds, and hands-on DIY home projects that make elevated home aesthetics feel achievable for everyday homeowners. She is especially known for her “modern farmhouse with a collected feel” design style, often blending neutral palettes with vintage accents, layered textures, and cozy seasonal styling. Alongside decor content, she also shares occasional lifestyle and recipe posts, including holiday baking, simple meals, and family-oriented moments. Her audience is primarily women interested in affordable home transformation ideas, antique hunting inspiration, and realistic DIY projects that don’t require professional-level renovation budgets. She began her platform as a personal creative outlet after moving into her current home and has since expanded into a consistent content brand focused on home inspiration and storytelling through interiors. Overall, her page blends home styling education with relatable DIY experimentation, making her a strong voice in the modern farmhouse and budget-friendly interior design space.

Dallas, TX, USA

Jaclyn O’Hanlon, is a Dallas-based fashion, beauty, and lifestyle creator best known for her highly shoppable Instagram content focused on affordable outfits, Amazon finds, and petite-friendly styling. She built her brand around relatable everyday fashion for women under 5’2”, blending try-on hauls, Target and Walmart styling, seasonal outfit inspiration, and budget-conscious wardrobe curation. Her content is structured heavily around commerce, with consistent affiliate linking through Amazon storefronts, LTK, and “shop my post” integrations, making her a strong performance-driven creator in the retail fashion space. Originally a former teacher, she transitioned into full-time content creation and blogging through her platform “Lilac & Lip Gloss,” which combines fashion, beauty, and lifestyle storytelling with a strong emphasis on accessibility and deal-driven shopping. Her aesthetic is soft, feminine, and practical—often centered on neutrals, lilac accents, and casual everyday wear. She also runs a blog featuring outfit breakdowns, seasonal trend edits, and curated retail collections from major mass-market brands. Her audience is primarily millennial women seeking realistic, affordable style inspiration, especially petite shoppers who want wearable outfits that translate easily into daily life. She has become a consistent presence in the Amazon/Target influencer ecosystem, with high frequency posting and strong conversion-oriented content.

Madison, WI, USA

Kelsie Kristine is a Midwest-based lifestyle, fashion, and motherhood creator known for her relatable “midsize mom” aesthetic and highly shoppable content across Instagram, LTK, and her blog. Based in Madison, Wisconsin, she built her platform around affordable everyday style, postpartum fashion, Amazon finds, and practical home and family lifestyle inspiration. Her content blends try-on hauls, seasonal outfit guides, baby and toddler lifestyle posts, and home décor styling with a strong focus on accessibility and real-life wearability. She originally grew her audience through fashion blogging and has since expanded into a full-time creator business model, monetizing through affiliate marketing, brand partnerships, and discount code-driven commerce. Her content frequently features Target, Amazon, Walmart, and boutique fashion brands, appealing to women who want realistic style inspiration that fits within everyday budgets and body diversity. She is also known for her strong presence in the “Midwest mom influencer” category, consistently ranking among Wisconsin-based creators with high engagement in lifestyle and family content.

Alabama, USA

My DIY Happy Home is a U.S.-based home decor and DIY lifestyle creator focused on affordable home styling, seasonal decorating, and accessible interior design for everyday families. Her content centers around transforming standard builder-grade spaces into warm, curated homes using budget-friendly finds, simple DIY projects, and high-impact styling techniques. She frequently showcases room refreshes, entryway styling, kitchen updates, and seasonal decor transitions with a strong emphasis on neutral, cozy aesthetics and practical design choices. Her platform is highly commerce-integrated, with consistent product tagging and affiliate linking through Amazon, Target, Walmart, and LTK storefronts, positioning her as a trusted “shop-the-look” creator in the home decor space. The content is especially popular among homeowners and renters looking for realistic, repeatable home styling ideas without high renovation costs. Her aesthetic leans modern farmhouse and cottage-inspired with muted tones, natural textures, and seasonal greenery as recurring design elements. Overall, she blends DIY inspiration with retail-driven home curation, making her a go-to source for accessible home styling ideas and shoppable decor trends.

Miami, FL, USA

Estrella Cerqueira is a U.S.-based fitness, lifestyle, and motherhood creator known for her highly visual Instagram presence blending gym culture, family life, travel, and motivational lifestyle content. She has built an engaged following by showcasing a mix of personal training content, aesthetic fitness modeling, and day-to-day life as a mother and partner, often featuring wellness routines and relationship-oriented posts. Her content style leans polished but relatable, combining aspirational fitness imagery with real-life family moments. She is also publicly known for her long-term relationship with NFL wide receiver Jarvis Landry, which has increased her visibility in sports and celebrity lifestyle media. Alongside lifestyle content, Estrella positions herself as a certified personal trainer, frequently posting workout clips, physique updates, and wellness motivation aimed at women focused on health transformation and consistency. Her audience is largely young women interested in fitness motivation, relationship lifestyle content, and influencer-style aspirational living. Overall, her page blends fitness authority with celebrity-adjacent lifestyle storytelling and motherhood identity.