Jessica Russell
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About Jessica Russell
Jessica Sigmon is the creator behind Itty Bitty Farmhouse, a North Carolina-based home and lifestyle brand focused on cozy farmhouse interiors, vintage décor, DIY projects and approachable home styling. Her interest in vintage design began with childhood flea-market trips and developed into a professional content and blogging career after she began sharing her furniture projects and home styling on Instagram in 2018. Sigmon is particularly known for combining farmhouse and cottage aesthetics with budget-friendly DIYs, flea-market finds and hands-on renovations. She has contributed to American Farmhouse Style, served as the publication's 2023 Brand Ambassador, and has been featured in Farmhouse Chic Design, Better Homes & Gardens and on WCNC's Charlotte Today. She also offers home décor e-design, brand collaborations, social-media coaching and content creation.
Past Campaigns
Particularly well suited for home décor, furniture, DIY, renovation and lifestyle campaigns that need authentic farmhouse styling, practical design ideas and approachable project-driven content. American Farmhouse Style — Sigmon served as the publication's 2023 Brand Ambassador, writing a dedicated column about decorating, DIY and farmhouse styling. She continues to contribute to the publication and was featured in its 2026 webinar programming. The Home Depot — Itty Bitty Farmhouse's professional collaboration page identifies Home Depot among the brands Sigmon has partnered with. Hunter Fan — Her collaboration page identifies Hunter Fans among her past brand partnerships, placing her within the home-improvement and home-furnishings space. FabFitFun — Sigmon identifies FabFitFun among brands she has worked with through Itty Bitty Farmhouse. Sinkology — Sinkology is specifically named by Sigmon as a previous brand partner. The relationship aligns with her farmhouse kitchen and home-renovation content. Badcock Home Furniture & More — Sigmon created documented editorial/branded content featuring Badcock furniture and a mattress as part of a farmhouse bedroom project published by American Farmhouse Style. carol & frank — Sigmon styled a guest bedroom using the company's bedding, quilt, pillows and throw in content published through American Farmhouse Style. Farmhouse Chic Design — Sigmon was published in Kristen Wiltgen's Farmhouse Chic Design (2019), establishing a professional editorial relationship within the farmhouse-design publishing space.
More creators in Home and Restoration
Like Jessica Russell? See similar creators in Home and Restoration: Alexis McMullin, Becki Owens, and Raftyn Rignell.
