Yukiya Hayashi
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About Yukiya Hayashi
I lead global influencer marketing initiatives at A3, helping Japanese companies expand internationally and supporting local government inbound campaigns across Southeast Asia, Europe, the United States, Australia, South Korea, and China. I began my career at a Singapore-based influencer marketing firm, collaborating with offices in 11 countries to drive overseas growth for Japanese businesses and implement inbound strategies for local governments. In April 2024, I joined A3 to establish and lead a new overseas strategy team, expanding our focus to emerging markets in the Middle East, including Saudi Arabia and the UAE. My work spans integrated influencer campaigns and live commerce initiatives using TikTok Shop, creating seamless promotions that combine awareness-building with purchase-driving strategies. Passionate about bridging global markets and digital trends, I specialize in crafting campaigns that deliver measurable impact while connecting brands with audiences worldwide
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