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About Vuori Clothing
Vuori is a premium performance apparel and lifestyle brand rooted in the Southern California active lifestyle, blending fitness, surf, yoga, and everyday wear into one elevated athleisure identity. Founded in 2015, the brand is best known for creating ultra-soft joggers, performance shorts, leggings, hoodies, and lifestyle essentials that transition seamlessly from workouts to daily life. The brand’s identity centers on comfort, minimalist design, technical fabrics, and versatile silhouettes, with a clean, neutral aesthetic that appeals to both men and women. Vuori has become especially known for its DreamKnit fabric and signature joggers, which have developed a strong following across fitness and lifestyle communities. Its social presence is highly creator-friendly, driven by fitness ambassadors, lifestyle creators, and wellness-focused content, making it one of the strongest activewear brands in the creator-commerce space
Past Campaigns
Consumers seeking premium leisure that combines performance, comfort, and everyday lifestyle wear.
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