Samantha Khieu
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About Samantha Khieu
Samantha Khieu is a dynamic leader specializing in Agency & Creator Partnerships at TikTok LIVE US, where she builds meaningful collaborations between brands, creators and the TikTok LIVE ecosystem. In her role, Samantha helps strategize and activate opportunities that drive creator growth, community engagement and innovative live content experiences. She’s known for fostering authentic relationships, supporting creators in scaling their impact, and bringing creative projects to life within TikTok’s fast‑paced environment. Samantha’s work blends strategic insight with a passion for digital culture and community, shaping how creators and partners thrive on one of the world’s most influential platforms
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