Nicky Schmaderer
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About Nicky Schmaderer
Nicky Schmaderer is a fashion, fitness, and motherhood creator known for her “modern mama” approach to style and lifestyle content. A former bikini competitor turned full-time influencer, she blends elevated everyday fashion with real-life parenting moments, creating a highly relatable yet aspirational feed. As the founder of her blog Vida Noel, Nicky shares outfit styling, fitness inspiration, and family-centered storytelling, often featuring her husband and three children. Her content emphasizes confidence, self-care, and helping women feel their best from the inside out. With a strong presence across Instagram and TikTok, she has built a loyal community of women who connect with her authenticity, energy, and mix of glam and grounded motherhood content.
Past Campaigns
Millennial moms and women who want to balance fitness, fashion, and family while maintaining confidence and style. Windsor Amazon Walmart Target SKIMS Lululemon Pink Lily Abercrombie & Fitch
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