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About Mandi Welbaum

Mandi Welbaum is a seasoned marketing professional, content creator, and lifestyle influencer with deep expertise in social media, affiliate marketing and TikTok Shop strategy. Currently serving as Associate Director of TikTok Shop Affiliates at Team GO, she brings strategic insight and experience to campaigns that drive visibility and growth across social commerce platforms. Mandi also built a strong digital presence as the founder of the lifestyle blog Moments With Mandi, where she has shared authentic stories, family lifestyle content and practical resources since 2008, helping fellow parents navigate modern life with community and humor. Her background spans blogging, social media marketing, content strategy, and community management, blending creative storytelling with performance focused execution. Based just north of Dayton in the Dayton, Ohio metropolitan area, Mandi balances her professional work with life as a wife and mother of three, while continuing to engage audiences through content, collaboration and social commerce leadership