
Lisa Allen
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About Lisa Allen
Lisa Allen is a California based lifestyle influencer, esthetician, mom of four and founder of Salty Lashes a popular blog and Instagram destination where she blends fashion, beauty, wellness and family content with everyday authenticity. With over 200,000 followers, Lisa shares personal style inspiration, skincare and beauty tips, home décor ideas, and family moments that feel both real and aspirational. After more than two decades as a licensed esthetician, she launched BetterDaysCo, a wellness brand born from her desire for a healthier, energizing alternative to traditional drinks and supplements. Through her digital platforms, Lisa creates curated content that resonates with a broad audience of women balancing style, health and motherhood. Her engaging storytelling and trusted recommendations have made her a go to voice for fashion finds, beauty must haves and wellness routines, all delivered with warmth, humor and relatable insight.
Past Campaigns
BetterDaysCo – her own wellness brand with greens & supplements. Free People – featured spring closet refresh fashion. Dermstore – skincare promotions she’s tagged (#dermstorepartner). Cage & Miles – brand collaboration mentions. Adidas – fashion and family looks shown on blog. Nordstrom – featured in seasonal sale guides. Under Armour – activewear styled in seasonal posts. Amazon Essentials – lifestyle and home finds featured on her blog. Walmart – family and home guides. Urban Outfitters – décor and fashion guides on her site.
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Like Lisa Allen? See similar creators in Family Kids and Home: Gih Marques, Randi Parks, and Payton Bogart Sherman.





