Jeena Wilder
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About Jeena Wilder
Jeena Wilder is a family and motherhood content creator known for documenting her life as a mother in a multicultural family. Based in Atlanta, she shares parenting, adoption, food, haircare, travel, and everyday family content across Instagram, TikTok, YouTube, and her Hey There Wilders platform. Jeena became widely recognized for openly discussing transracial adoption and her experiences raising both biological and adopted children, using her platform to promote family acceptance, diversity, and conversations around race and adoption. Her content also includes picky-eater-friendly meals, family routines, matching outfits, haircare, and lifestyle recommendations. She has developed a strong community around what she describes as the “Modern All American Family,” combining relatable family storytelling with educational and product-focused content.
Past Campaigns
Best for family, motherhood, parenting, adoption, food, travel, haircare, fashion, and lifestyle campaigns, especially those focused on relatable family experiences, educational storytelling, and authentic product integration. Walgreens – Participated in a documented “Tiger BTS Blowout” activation with Walgreens, connecting her family-focused content with haircare and beauty products. YouTube – Maintains a long-running creator relationship with YouTube through the Hey There Wilders channel and has publicly discussed the platform's creator monetization program and her preference for building on YouTube. Hey There Wilders – Built her family-focused media brand around the Hey There Wilders blog, YouTube channel, and social platforms, covering parenting, adoption, food, haircare, and family life. Etsy – Offers a presidential election curriculum through Etsy, extending her family-education content into educational resources.
More creators in Motherhood
Like Jeena Wilder? See similar creators in Motherhood: Cristal Valdes, Eden & Jay, and Denise Vasi.
