Alix Earle
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About Alix Earle
Alix Earle is one of the world's most influential digital creators, entrepreneur, and podcast host whose "Get Ready With Me" videos helped redefine beauty and lifestyle content on social media. After graduating from the University of Miami, she rapidly built a global audience through candid storytelling about beauty, acne, fashion, dating, and everyday life. Her authenticity and high engagement have made her one of the creator economy's most recognizable personalities, leading to partnerships with many of the world's largest consumer brands. Beyond content creation, Alix hosts the Hot Mess podcast, has expanded into television, and launched Reale Actives, her skincare brand designed for acne-prone skin. She continues to shape trends across beauty, fashion, and creator-led entrepreneurship.
Past Campaigns
Primarily women aged 18–34 interested in beauty, skincare, fashion, lifestyle, wellness, pop culture, and creator-led brands. Her audience spans North America, Europe, and Australia. Hero Cosmetics (Mighty Patch) Poppi Reale Actives Gorgie SipMargs Rhode Rare Beauty Tarte Cosmetics
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