Miki Rai
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About Miki Rai
Mikirai is a beauty and lifestyle creator known for soft glam makeup, skincare routines, and calm GRWM content focused on natural complexion and everyday wearability. Her videos highlight base makeup techniques, product textures, and subtle glow looks using natural lighting and minimal backdrops. She positions as a skin-first beauty voice, prioritizing routine driven tutorials, self-care rituals, and fragrance features over trend heavy transformations. Her aesthetic is clean, neutral, and tutorial focused, making brand integrations feel educational and product led. She performs strongest with morning routines, foundation breakdowns, and skincare prep content that drives saves and repeat viewing. Her audience values approachable techniques and realistic beauty standards, making her a strong fit for skincare, complexion, and wellness aligned campaigns.
Past Campaigns
Women 18–30, Gen Z beauty consumers, skincare focused, natural makeup preference. Rhode Summer Fridays Laneige Charlotte Tilbury Rare Beauty Dior Beauty NARS Glow Recipe
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