Michele Corio
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About Michele Corio
Frankie & Cali, known online as @lifewithfrankieandcali, is a New York-based motherhood, family lifestyle, and working-mom creator platform focused on raising young daughters while balancing career, family responsibilities, and everyday life. The account documents relatable parenting moments, family routines, holidays, school activities, home life, and practical recommendations for busy mothers navigating modern family life. Built around the experiences of a working mother raising daughters Frankie and Cali, the platform has developed a loyal audience through authentic family storytelling, parenting content, affordable shopping finds, and everyday lifestyle inspiration. The content frequently includes family celebrations, children's activities, seasonal traditions, home organization, fashion finds, and practical products that simplify family life. The account also maintains an active creator-commerce presence through curated shopping recommendations and lifestyle partnerships. Rather than focusing on aspirational luxury, Frankie & Cali's appeal comes from relatable family experiences, working-parent realities, and genuine motherhood content that resonates with women managing careers and young families.
Past Campaigns
Women 28–50+, especially working mothers, parents of young children, family-focused consumers, and women interested in parenting, home organization, affordable fashion, and family lifestyle content. Target Amazon LTK Walmart HomeGoods Children's Lifestyle Brands Family & Parenting Products Home Organization Brands
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Like Michele Corio? See similar creators in Motherhood: Payton Bogart Sherman, Paige Christensen, and Julie Rose Allen.
